How to use GA4 and Looker Studio for smarter PPC reporting

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Google Ads shows how landing page images power PMax ads

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ChatGPT ads spotted and they are quite aggressive

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Reddit tests AI shopping carousels in search results

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Google Analytics adds AI insights and cross-channel budgeting to Home page

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LLM consistency and recommendation share: The new SEO KPI

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ChatGPT ads collapse the wall between SEO and paid media

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Google launches no-code Scenario Planner built on Meridian MMM

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Retire these 9 SEO metrics before they derail your 2026 strategy

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The authority era: How AI is reshaping what ranks in search

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Google Ads shows PMax placements in “Where ads showed” report

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Paid search click share doubles as organic clicks fall: Study

02/18/26 4:01 PM

Microsoft Advertising adds a multi image creative to Shopping ads

02/18/26 1:22 PM

Microsoft rolls out applied Performance Max learning path

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44% of ChatGPT citations come from the first third of content: Study

02/18/26 12:47 PM

Google Ads adds Results tab to show impact of applied recommendations

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AI search KPIs: Focus on inclusion, not position

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Perplexity stops testing advertising

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How to build AI confidence inside your SEO team

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