J2 - Branding Agency in Philadelphia

J2 is a Philadelphia branding agency that helps mission-driven organizations build identities that inspire action. The team handles brand strategy, visual identity, and activation campaigns for nonprofits, cultural institutions, and purpose-led businesses.

Clients include Penn Vet, Kimmel Cultural Campus, Santa Barbara Botanic Garden, and Teach for America. J2 also runs Exit Design, an integrated wayfinding agency, and operates Huddle, a creative workspace in Northern Liberties.