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Top 10 Things To Regularly Check In Your Google Search Console

03/21/2016 19:42:05 PM

"From the Website Strategies blog Top 10 Things To Regularly Check In Your Google Search Console Formerly known as Google Webmaster Tools, Google Search Console is a tool that allows you to view your website from Google’s perspective. This ...

To Have a Website Home Button or Not?

03/20/2016 18:57:20 PM

"From the Website Strategies blog To Have a Website Home Button or Not? I see a lot more websites nowadays without a Home button, so thought I’d do some research on what the latest advice is, regarding website Home buttons: Studies show that ...

Blog post ideas: resurface successful existing blog posts!

03/17/2016 21:26:15 PM

"From the Website Strategies blog Blog post ideas: resurface successful existing blog posts! I’m often asked whether we should re-use old blog posts. I don’t see any problem at all in resurfacing existing successful blog posts, as long ...

Google To Boost Mobile Friendliness Algorithm in May

03/16/2016 17:40:42 PM

"From the Website Strategies blog Google To Boost Mobile Friendliness Algorithm in May Google has announced that starting in May, they will be rolling out a boost to the mobile friendliness aspect of their algorithm.  This means that website ...

Google Search Useage Statistics

03/15/2016 19:10:47 PM

"From the Website Strategies blog Google Search Useage Statistics If you have a website that you want people to visit, you have to invest in it. A significant proportion of this investment should go to search engine optimisation (SEO). Why? ...

Need Ideas For Blog Posts? Google Search Console Will Help!

03/08/2016 23:20:53 PM

"From the Website Strategies blog Need Ideas For Blog Posts? Google Search Console Will Help! I know sometimes that it can be difficult thinking of blog posts to write. But there is a great source of blog posts ideas available for free through ...

Blogging FAQ

03/03/2016 18:14:13 PM

"From the Website Strategies blog Blogging FAQ I’ll add more FAQ to this page as they come in. Q: Is an external blog good for my SEO? A: By this I think you mean does having a blog hosted externally such as on WordPress.com, have value ...

Link Building FAQ

02/23/2016 17:21:12 PM

"From the Website Strategies blog Link Building FAQ I’ll add new FAQs as they come to hand.

Domain Name FAQ

02/22/2016 20:07:39 PM

"From the Website Strategies blog Domain Name FAQ I’ll add new FAQs related to domain names here, as they come in: Q: Should I use hyphens in my domain name or not? A: In the classic example of the domain name www.expertsexchange.com, you ...

Google To Feature 4 Adwords Ads At Top Of Search Results

02/21/2016 17:51:04 PM

"From the Website Strategies blog Google To Feature 4 Adwords Ads At Top Of Search Results Moz reports that it looks like Google is switching to 4 ads at the top of the search results – up from three.  The number of ads at the top of Google ...

Facebook FAQ

02/18/2016 21:37:52 PM

"From the Website Strategies blog Facebook FAQ Below is an evolving list of FAQ that I receive regarding Facebook. Q:  How does Facebook know when people are in the locations I’m targeting? A: Facebook uses information from multiple sources ...

Things to look at when buying a website business

02/18/2016 06:39:59 AM

"From the Website Strategies blog Things to look at when buying a website business Buying an existing website to run as a business?  Before you buy an existing website business you should check the following: The basics: How old is the web ...

Professional Development Courses, What To Look For

12/08/2015 02:15:56 AM

"From the Website Strategies blog Professional Development Courses, What To Look For What is Professional Development? Professional development (PD) is a continuous process through which individuals acquire new knowledge and skills that relate ...

What to Look For In a Great Blog Writer

08/13/2015 17:07:26 PM

"From the Website Strategies blog What to Look For In a Great Blog Writer It’s ironic that one of the biggest bottlenecks for blogging is the actual blogging. Personally creating all the content that goes on your blog can be pretty time intensive. ...

Google Panda 4.2 Strikes….but slowly

07/23/2015 18:04:01 PM

"From the Website Strategies blog Google Panda 4.2 Strikes….but slowly Google tells Search Engine Land that it pushed out a Google Panda refresh this weekend. Many of you may not have noticed because this rollout is happening incredibly s ...

Impact of Google’s Mobilegeddon Update

07/16/2015 03:24:52 AM

"From the Website Strategies blog Impact of Google’s Mobilegeddon Update Zineb Ait Bahajji, a Google representative, was quoted as saying that the “Mobilegeddon” update would be more impactful than Panda or Penguin. Gary Illyes, also from ...

FAQ: Are non-mobile friendly websites penalised by Google?

07/05/2015 18:22:09 PM

"From the Website Strategies blog FAQ: Are non-mobile friendly websites penalised by Google? We received a question:  Apparently there has been a recent change with Google that websites need to be mobile responsive or they will lose page ranking.  ...

Basic Social Media Plan

06/02/2015 12:23:03 PM

"From the Website Strategies blog Basic Social Media Plan A simple guide to get started, 15 minutes per day Initially use the same posts for Facebook, Twitter and Google Plus (will need to be cut down to

10 Reasons Why Having Videos Autoplay on your website is not a good idea

04/23/2015 04:02:39 AM

"From the Website Strategies blog 10 Reasons Why Having Videos Autoplay on your website is not a good idea To use or not to use autoplay for video content on my site? That’s the question bouncing around most website owners’ minds. Just like ...

Organic Bounce Rates and Blog Posts

03/23/2015 19:23:53 PM

"From the Website Strategies blog Organic Bounce Rates and Blog Posts Bounce rate is counted when a visitor leaves from the same page that they arrived from, without taking further action.  “Further action” can be defined as moving to another ...

Best onsite SEO Practices For New Websites

03/16/2015 20:21:27 PM

"From the Website Strategies blog Best onsite SEO Practices For New Websites Below I list the major SEO factors that I recommend should be considered when rebuilding a website or when developing a new website. It is a given that the basic aspects ...

Test switchable glass animation

03/15/2015 21:32:05 PM

"From the Website Strategies blog Test switchable glass animation "Read more about Website Strategies

Google expanding their use of mobile friendliness as a ranking signal

03/10/2015 23:03:12 PM

"From the Website Strategies blog Google expanding their use of mobile friendliness as a ranking signal Google has formally announced that they are significantly expanding their use of mobile friendliness as a ranking signal and this will roll ...

15 SEO Best Practices for Structuring URLs

03/08/2015 21:13:35 PM

"From the Website Strategies blog 15 SEO Best Practices for Structuring URLs

3 SEO Tips For March

03/03/2015 23:36:34 PM

"From the Website Strategies blog 3 SEO Tips For March If you own or run a website, then search engine optimization is one of your primary concerns. The more optimised your site is to the search engine, the better your sites ranking will be. ...

How to Prepare an Effective Press Release

02/23/2015 17:41:44 PM

"From the Website Strategies blog How to Prepare an Effective Press Release A press release is not a condensed infomercial or an opportunity to advertise.  It is an announcement about something that you want to let the world know about.  It ...

How Can You Optimize a Blog Article for SEO?

02/16/2015 18:56:00 PM

"From the Website Strategies blog How Can You Optimize a Blog Article for SEO? One very important subject when it comes to B2B business is search engine optimisation.  Buyers now spend a great deal of time researching products before they make ...

You Need To Be Looking At These SEO Factors In 2015

02/02/2015 17:44:40 PM

"From the Website Strategies blog You Need To Be Looking At These SEO Factors In 2015 2014 has once again seen many changes from Google, including: New rollouts of the Google Panda algorithm which look at the quality of website content and lowers ...

5 Years of SEO Changes and Better Goal-Setting – Videos from MozTalk 2

01/26/2015 22:47:31 PM

"From the Website Strategies blog 5 Years of SEO Changes and Better Goal-Setting – Videos from MozTalk 2 These videos are from the second in our series of free presentations at the Mozplex called MozTalks. For those who couldn’t attend ...

Google Releases First Penguin Update In Over A Year

10/19/2014 17:09:41 PM

"From the Website Strategies blog Google Releases First Penguin Update In Over A Year Google has confirmed with us that they have updated the Penguin algorithm over the weekend. Starting late Friday night, savvy SEOs began noticing major cha ...

Overview of the “New” SEO

09/12/2014 18:50:02 PM

"From the Website Strategies blog Overview of the “New” SEO Interesting article: http://www.business2community.com/seo/responsive-website-design-better-efficient-seo-0977287 In short: Google recommends responsive web design. This is an ...

Google Authorship Dead

08/30/2014 04:41:02 AM

"From the Website Strategies blog Google Authorship Dead Google have announced that their much used “Authorship” has been discontinued. https://www.seroundtable.com/google-authorship-dead-19077.html In June they stopped showing author p ...

SEO Guide for Pinterest

08/07/2014 22:33:04 PM

"From the Website Strategies blog SEO Guide for Pinterest Did you know that about 70% of people who are on Pinterest use it as a way to find the inspiration on things that they wish to purchase, compared to 17% of Facebook users. Pinterest SEO ...

Why does the Amount of Adwords Traffic Sometimes Differ Between Adwords and Analytics Reports?

06/23/2014 19:30:11 PM

"From the Website Strategies blog Why does the Amount of Adwords Traffic Sometimes Differ Between Adwords and Analytics Reports? The reports shown in Google Analytics for Adwords activity comes from data which is directly imported from the Adwords ...

Google Study: Search Ads Improve Top-Of-Mind Awareness

06/17/2014 18:24:00 PM

"From the Website Strategies blog Google Study: Search Ads Improve Top-Of-Mind Awareness By Ashley Bryan Google announced a new study they are behind with Ipsos MediaCT where they show how search ads not just improve conversions but also improve ...

Website Conversion Rates by Industry

06/17/2014 17:50:50 PM

"From the Website Strategies blog Website Conversion Rates by Industry Ecommerce has a bottom line and it is the “conversion” rate of the website. In other words, it is the key element that comes into play with any paid search campaign. ...

Google Spam Algorithm Version 3.0 Launches Today

06/15/2014 08:27:00 AM

"From the Website Strategies blog Google Spam Algorithm Version 3.0 Launches Today By Ashley Bryan As I reported last night out of the SMX Advanced keynote with Matt Cutts – the third version of the Google Spam Algorithm, also known as the ...

Excellent Social Media/SEO Article

06/03/2014 20:44:19 PM

"From the Website Strategies blog Excellent Social Media/SEO Article I found this great summary of how social media and SEO are inextricably linked:  http://www.business2community.com/seo/24-reasons-seo-social-media-inextricably-linked-088 ...

What ROI Can I Expect From SEO?

06/01/2014 18:10:48 PM

"From the Website Strategies blog What ROI Can I Expect From SEO? A question I get asked by clients all the time is “How do I measure the ROI on my SEO campaign?” Most business owners and marketers are happy to invest heavily in SEO when ...

To Satisfy New Search Algorithms, Legal Websites Need Quality Content | The National Law Review

06/01/2014 17:45:38 PM

"From the Website Strategies blog To Satisfy New Search Algorithms, Legal Websites Need Quality Content | The National Law Review The success of a law-firm website is determined by how many clients and potential clients visit the site, spend ...