Seems like I’ve talked about this question forever. First of all, I try not to use the term ‘consultative selling’ because it’s copywrited (copywrit? copywritten?) by Mack Hanan…who thankfully doesn’t go after innocent infringement. However, the concept of taking a consultative approach to selling isn’t copywrited. And since there are many ways to do consulting [...]

read more: What Is “Consultative Selling?”