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Targeted Advertising Using Location Based Smartphone Market Research
Published on 2011-09-03 12:37:00
“Do you recall back in 2010 when Steve Job’s said, ‘Mobile advertising sucks‘? Well, times have changed!” Remember driving down the highway and seeing billboards that didn’t make anysense? Why would someone in your particular demographic, a twenty-nine year oldvegan, need to know where the closest KFC was located? While reeling withanger, you pick up [...] > read more
The Full List of Nominees for The Top New Market Research Blogs of 2012
Published on 2011-09-01 10:17:00
After one full week of nominations, just as promised, below is the full list of 137 (+4 as of September 6) nominees for The Top New Market Research Blogs of 2012! Which blogs do you think are going to end up in this year’s Top 25? NOTE: I’ll have much more to tell you about [...] > read more
Top Market Research Blogs of 2012: Open Call for Nominations
Published on 2011-08-25 10:39:00
This year the New Market Research Top Blogs Competition is goingto be huge! Based on the success of last year’s Top Market Research Blogcompetition, I’ve decided to dedicate a large chunk of my time and efforts tomaking this year’s competition way better! Last year when I started this blog Icreated a list of as many [...] > read more
The Market Research Event November 2011 – I’m attending, are you?
Published on 2011-08-03 15:17:00
What is it? The Market Research Event (TMRE) is known as the most comprehensive conference in the world for elevating the business value of insights!Last year’s event was enormously successful, but the World’s best market research event just got bigger and better for 2011! ”Unprecedented in size, scope, breadth, depth and participation, this is truly [...] > read more
What is a Certified Marketing Research Professional and How Did I Obtain The CMRP Designation?
Published on 2011-08-02 14:50:00
I am a member of the Marketing Research and Intelligence Association (MRIA) and like many industry associations it offers a professional certification for market researchers. I pursued this certification in order to further exhibit my personal dedication to the market research industry as well as my knowledge and capabilities. However, to obtain the Certified Marketing [...] > read more
Market Research and Insights in Action 2011 – A Connecting Group Event
Published on 2011-08-01 19:43:00
What is it? The Connecting Group presents Market Research and Insights in Action, the second annual cross-industry event where global leaders will meet and discuss strategic and key topics, share their most recent experiences, and brainstorm on futureevolutionin their industries … * Take a look at the bottom of this article for an exclusive New [...] > read more
How Do I Make A Great Market Research Blog? – Ten Blogging Tips for Beginners
Published on 2011-07-30 10:33:00
Based on everything I know about blogging, here are 10 quick tips on how to make a fantastic market research blog: 1. Design your blog for easy navigation – Spend time thinking about what layout, colours, fonts, and images help guide your readers through your stories and your entire blog. 2. Don’t be afraid to [...] > read more
The Superior Adjective of "Market" Research – Stand Up For The Industry
Published on 2011-07-27 14:12:00
This article is my direct response to Kevin Lonnie’s blog post on the GreenBook blog titled “The Limiting Adjective of ‘Marketing’ Research“. I have to admit that I’m somewhatperplexedas to why so many long-term market research professionals would want to re-brand “marketing research”with a new name! If you do your “research”, you’ll notice that in [...] > read more
Interview with Kerry Hecht Director at Dub Studios – Qualitative Research Expert
Published on 2011-07-25 09:54:00
Kerry Hecht, Director at Dub studios,shares with us some very interesting insights into new qualitative online tools for market research as well as some valid opinions about where things may be headed in the next few years.“Kerry began her career as a phone interviewer for MARC Opinion Research in Dallas, TX at the age of [...] > read more
Listen to RadioNewMR to Hear The Latest from The New Market Research Community
Published on 2011-07-25 09:11:00
What? RadioNewMR is a new concept from the people atNewMR that they will be testing out for five weeks, from 19 July to 16 August 2011. The FREE online radio show is a weekly broadcast lasting about 25 minutes with a combination of features, interviews and market research news!“Listen to RadioNewMR on July 26th 2011 [...] > read more
Tamara Barber Senior Analyst at Forrester Research - An Interview with a Market Research Expert
Published on 2011-05-09 09:59:00
Tamara Barber, Senior Analyst at Forrester Research, lets us know what an expert of research on research thinks about the newest in market research methodologies, the growing interest in multicultural markets, and a bit about how she ended up working > read more
Technology Driven Market Research Event - Be Innovative and Revolutionary with TMRE!
Published on 2011-04-29 12:56:00
What?The Market Research Event presents Technology Driven Market Research, a ground-breaking conference that tracks the most innovative companies in New Market Research Technology! * Read the bottom of this article for an exclusive New Mar > read more
Gaming for Marketing or EVEN Market Research?! - An Interview with Andrew Matlock from Industry Games
Published on 2011-04-28 21:49:00
Have you ever wanted to have a game developed for a marketing campaign, a website, or maybe even some next generation market research project?Today's interview is with Andrew Matlock, CEO & Creative at Industry Corporation, a company that does an > read more
The BIGGEST Next Gen Market Research Event in History! - DNA Customer Segmentation
Published on 2011-04-01 09:56:00
What?The New Market Research is holding a one-hour session in Toronto, Ontario on the newest tool in market research ... deoxyribonucleic acid driven customer segmentation! Don't miss this once in a life-time opportunity to see a one-of-a-k > read more
How To Get Young Men To Complete Online Surveys - A Market Research Cartoon
Published on 2011-03-30 20:13:00
Artwork by Corey StokesConcept by Sean CopelandToday's cartoon was inspired by the ever-increasing issue of trying to get young men (under age 25) to complete online surveys ... especially lengthy surveys. Maybe it's time to retire the trad > read more
Why Choose a Career in Market Research? - Answered by Sean Copeland
Published on 2011-03-29 13:41:00
Sean Copeland, Founder of New Market ResearchA couple of weeks ago I was contacted on LinkedIn by Kyle Collins, who is interested in pursuing a career in market research. Before he pursues this career, he is looking to answer a lot of questions > read more
Next Gen Market Research Blog Scores 1st Place in Top Market Research Blogs of 2011
Published on 2011-03-28 21:45:00
Did you see this coming?! This is my final blog post of this series revealing why Tom H.C. Anderson's Next Gen Market Research (#NGMR) blog scored 1st place in the top market research blogs of 2011! If you aren't sure what this "top 10 market r > read more
Kathryn Korostoff of Research Rockstar - An Interview with a Market Research Expert
Published on 2011-03-20 15:34:00
Kathryn Korostoff has become well-known in the market research industry for her market research training courses, professional speaking engagements, and ongoing communications through Twitter. This interview was a great opportunity to learn and share > read more
Voice of Vovici Blog Scores 2nd Place in Top Market Research Blogs of 2011
Published on 2011-03-17 20:20:00
Are you surprised? This blog post reveals the details behind why the Voice of Vovici blog placed 2nd place overall in the top market research blogs of 2011. In my next top blog post I will reveal the details of why the 1st place market research > read more
David Coletto CEO of Abacus Data - An Interview with a Market Research Expert
Published on 2011-03-09 10:37:00
I first stumbled across David Coletto while he was featured on CTV's PowerPlay at the end of January, 2011. This young CEO used word clouds on television to quickly provide some fun insights on Canadians' views of the top political parties. It w > read more
The NGMR Top-5-Hot vs. Top-5-Not: Market Research Industry Predictions by Sean Copeland
Published on 2011-03-08 07:59:00
I received an email one morning late in February from Tom H.C. Anderson, founder of Anderson Analytics, asking if I would like to participate in a collaborative Next Gen Market Research (#NGMR) post all about market research industry predictions ... > read more
Cvent Web Surveys Blog Scores 3rd Place in Top Market Research Blogs of 2011
Published on 2011-03-07 10:03:00
There are only a few remaining contenders for the top market research blogs of 2011! This review will cover my view of the 3rd place blog and why I think it performs as well as it does. If you're unaware of what this "top 10 blogs" thing is all > read more
QuestionPro Blog Scores 4th Place in Top Market Research Blogs of 2011
Published on 2011-02-21 18:14:00
We're counting down through the remaining 5 contenders for the top market research blogs of 2011! Keep reading to learn more about one of the best blogs on market research.If you're you not sure what this "top 10 blogs" thing is all about; every week > read more
Sentiment Analysis Symposium 2011 - Stay on the cutting edge of market research!
Published on 2011-02-16 10:39:00
What?Alta Planning Corporation is holding a one-day Sentiment Analysis Symposium as well as an optional pre-symposium tutorial in New York City! This is a brand new innovative event focused on bridging technology and business into software > read more
Forrester Blog for Market Research Professionals Scores 5th Place in Top Market Research Blogs of 2011
Published on 2011-02-11 14:21:00
We're down to the remaining 5 contenders for the top market research blogs of 2011! Are you surprised by where the market research blogs placed in the top 10 so far? Let me know!Just in case you're you not sure what this "top 10 blogs" thing is all a > read more
What is groketeer? - An Interview with Tal Sliwowicz and Alon Ravid
Published on 2011-02-11 10:26:00
Today's interview was conducted over email to discuss a revolutionary new DIY market research product called “groketeer” with Tal Sliwowicz, Executive Vice President of Product Strategy & Development as well as Alon Ravid, Chief Technology Of > read more
comScore Voices Blog Scores 6th Place in Top Market Research Blogs of 2011
Published on 2011-02-04 15:41:00
Guess what?! Today's the day when I post where another one of the market research blogs placed in my top 10!Are you not sure what this "top 10" is all about? Every week I post a quick blog review for one of the top 10 market research blogs of 2011 an > read more
What is New Market Research According to The Experts?
Published on 2011-02-04 08:33:00
I've often been asked by friends, "What exactly is new market research?", so here's a quick blog post to explain what new market research is in the best way I know how ... by having other people answer for me.Traditional market research could si > read more
Quirks Marketing Research Review Blog Scores 7th Place in Top Market Research Blogs of 2011
Published on 2011-01-28 18:41:00
It just happens to be that time again when I post where another one of the market research blogs placed in my top 10!Have no idea what this is about? Week after week I've posted an original blog review for one of the top 10 market research blogs of 2 > read more
Market Research World Scores 8th Place in Top Market Research Blogs of 2011
Published on 2011-01-21 06:47:00
Have you been eagerly waiting to see where another one of the market research blogs placed in the top 10?!Each week I have been posting an original blog review for each one of the top 10 market research blogs of 2011, which is where I reveal where a > read more
Defining Your Sample Frame - A Market Research Cartoon
Published on 2011-01-20 08:57:00
Artwork by Corey StokesConcept by Sean CopelandThis is the first of many funny new market research cartoons to come! Come back often to this blog for more cartoons and don't worry, they won't all have Justin Bieber posters.Copyright © 2011 > read more
Market Research & Insights in Action - An event worth attending!
Published on 2011-01-19 08:48:00
What?Connecting Group is holding a three-day Market Research & Insights in Action event in New York City! This is a brand new innovative event focused on Market Research & Insights in Action! Join in and network with other indu > read more
Annie Pettit - An Interview with a Market Research Expert
Published on 2011-01-17 15:18:00
This is my second interview of many to come with market research experts from across the globe. If you are a market researcher that has something to say then contact me and I'll make sure you have the chance!Just as a reminder, due to the length of s > read more
Pew Research Center Scores 9th Place in Top Market Research Blogs of 2011
Published on 2011-01-13 08:39:00
Once again it's time to reveal where another one of the market research blogs placed in the top 10!In case you weren't aware, each week I have been writing a short blog review for each one of the top 10 market research blogs of 2011 where I reveal wh > read more
Online Research Methods Conference - Are you ready to learn?
Published on 2011-01-11 23:16:00
What?Research Magazine is holding a one-day Online Research Methods Conference in London! Listen and learn about how top brands are using online research to get closer to their customers in 2011.Join in and help shape the future of online resear > read more
Tom H. C. Anderson - An Interview with a Market Research Expert
Published on 2011-01-07 08:57:00
Today I'm introducing a brand new series to my blog and you've been lucky enough to start reading it from the very beginning! This series of articles will focus on interviews with the very best people in market research from around world.&n > read more
NielsenWire Scores 10th Place in Top Market Research Blogs of 2011
Published on 2011-01-04 12:44:00
It's finally time to reveal where each of the market research blogs placed in the top 10! In case you weren't aware, each week I will be writing a short blog review for each one of the top 10 market research blogs of 2011 where I will also reveal whe > read more
How to Avoid Killing Survey Respondent Engagement with New Market Research
Published on 2010-12-30 12:38:00
Why do surveys continue to be more than 20 minutes long with complex matrices/grids, long multiple response lists, and very broad open ends? What other options do we have as market researchers?Every once and a while someone brings up the age-old > read more