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Overworked: Really? 10 Steps to Help You Manage Your Time
Published on 2012-05-24 12:24:15
Are you working 60+ hours a week? Is it because you love to work or because your business demands it? Many people pride themselves on putting in long hours at work. It gives them a feeling of productivity, making … Continue reading → > read more
Lead Management: The Art of Conversions!
Published on 2012-05-18 15:43:25
Brand building spreads the word, finds you potential customers, helps you connect and creates the awareness. But, conversion of those potential leads is a completely different ballgame. You need a lead management tool to better track and nurture your leads. A good lead management tool provides a marketing automation campaign to send out targeted messages to the targeted leads. Continue reading → > read more
Do you have a winning team? How do you know?
Published on 2012-05-03 16:37:36
You love winning, you take risks and are used to getting what you want. But, how do you know your team is a winning team? Learn five signs of extraordinary team and the key which allows the winning team to be a winner, one time and every time! Continue reading → > read more
Don’t Cold Call: Here’s why
Published on 2012-04-27 18:40:38
For certain businesses, cold calling is still the most efficient way to win new business. But, what if you are trying to sell small ticket items? What if you are trying to sell to a large population? Then cold calling may not be the most cost effective way to get new customers. Continue reading → > read more
Have You Ever Missed a Birthday?
Published on 2012-04-18 17:34:22
Stay on top of everything. Make your impression by using tools to help you get organized and be more productive. Work smarter, not harder and be at home for dinner with your family. Soffront CRM keeps you happy and well liked at home and at work. Continue reading → > read more
Soffront is Sprinting with Scrum
Published on 2012-04-05 17:09:10
Even the creator of the scrum process, Jeff Sutherland, would not have anticipated the current popularity of Scrum today when he invented it in 1993. Jeff borrowed the term “scrum” from a study published in Harvard Business Review in 1986, … Continue reading → > read more
6 Simple Tips to Stay Happy @Work
Published on 2012-02-16 13:56:19
We all want to be happy and stay happy. Whether its finding a magical way to balance our social and work life or simply trying to find happiness at work, it remains an elusive ideal for many of us. Happiness … Continue reading → > read more
5 ways an effective Sales Forecasting can help your Business
Published on 2012-02-03 16:37:09
With the help of data and analysis, Forecasting helps you see into the future. Companies like Wal-Mart, Costco and many others focus on their sales forecasting to order their inventory and revise their strategies. Implementing an effective sales forecasting system … Continue reading → > read more
How Do You Make Your Customers Love Your Brand?
Published on 2012-01-27 12:08:24
Every small business knows how hard it is to get customers, especially those first 10-20. So besides the regular sales calls and marketing efforts, what can you do to connect with and then retain new customers? Below you’ll find a … Continue reading → > read more
Is 2012 the Era of Customer Engagement?
Published on 2012-01-18 18:25:50
Listening to your customers is paramount, and there’s absolutely no doubt why Paul Greenberg , a thought leader in the CRM industry, thinks that 2012 is the era of customer engagement. The most successful organizations co-create products and services with … Continue reading → > read more
A Human Touch is Key in an Automated World
Published on 2012-01-11 17:47:53
With all the focus these days on automation of various tasks, it seems like a good time to reflect on when and why it’s a good idea to not forget the human element of good customer service. Sure, automation of … Continue reading → > read more
Hindsight is 20/20 but Foresight is the Key to Success in 2012
Published on 2012-01-04 17:02:22
With 2011 in the rear view mirror, many businesses are taking this time to reflect on how they will drive their success in the New Year. The New Year is always a time for resolutions and new beginnings, and with … Continue reading → > read more
Holiday Cards Bogging You Down? Let Marketing Automation do the Work!
Published on 2011-12-22 16:18:50
Winter’s here and it’s time for the holidays! We know you are spending your evenings doing last minute shopping, gift wrapping, cooking and baking. Even though you are busy with the holiday bustle, don’t forget to take a minute to … Continue reading → > read more
Big Businesses’ Biggest Secret
Published on 2011-12-14 17:06:27
What makes big companies so successful? Is it product quality, customer service, cost? These three things and many more definitely play a large role, but one thing you will find in common with all large companies is that they have … Continue reading → > read more
Carrying a Cell Phone is Only Half the Battle
Published on 2011-12-07 18:34:19
When a customer calls your desk or you call your customer from your office, you have all the information you need right in front of you. But when you leave the office, the details about your customer are left at … Continue reading → > read more
Having trouble organizing your day? It’s CRM to the rescue!
Published on 2011-12-01 11:41:35
We all struggle juggling with our priorities and complain there’s not enough hours in the day to finish everything on our task lists. Between work and family life, keeping up with the day’s activities can be a real pain. And … Continue reading → > read more
Top Questions to Consider for a CRM Software Comparison
Published on 2011-07-05 11:00:12
Summer is the season for walks outside with a peach iced tea in hand and plenty of daylight time for daydreaming. And if one of those “aha” moments was about finally setting up a CRM software system for your business, … Continue reading > read more
A Business Guide to Managing Customer Data
Published on 2011-06-29 12:52:34
Your clients are the driving force behind your business. Like the engine of a car, your contact list needs routine checks and maintenance to keep the operation running smoothly. Without it, your customer relationship management activity grinds to a s > read more
How to Maintain Customer Loyalty Using CRM
Published on 2011-06-23 09:10:42
Successful businesses are the ones that know how to maintain customer loyalty. Keeping your clients happy is the key to a successful business because happy clients are return clients. An effective customer relationship management solution makes all t > read more
Choosing the Best CRM Software for Your Business
Published on 2011-06-15 09:00:37
Soffront Software reviews several factors that businesses should consider when they compare CRM software applications. At the very least, a CRM software comparison should look at implementation, customization options, users and locations, and the use > read more
Examining the Biggest Customer Service Myths
Published on 2011-06-14 09:30:26
Businesses often struggle with customer relationship management strategies because of widely held customer service myths. Soffront Software examines three of the biggest customer service myths that can negatively affect business strategy and performa > read more
5 Customer Service Best Practices
Published on 2011-06-07 16:23:26
Common business sense tells us it is cheaper to keep a customer than to find a new one, and maintaining customer service best practices is the key to keeping those valuable customers. What does it take to provide the level … Continue reading &# > read more
CRM Provider Hosts Webinar on Driving Business Success
Published on 2011-06-01 16:23:14
Soffront Software Offers Businesses Tips and Tools for Increasing Productivity Soffront Software is pleased to announce a webinar open to any businesses seeking to improve the success of their sales, marketing, and customer service. Soffront will ho > read more
Best Practices for Time Management in Business
Published on 2011-05-31 10:28:31
Taken literally, time management in business is a myth. With an unchanging 24 hours in a day, time cannot be saved, turned back, or made up. The only option is to manage our behavior in order to make the best use of working hours. In other words, tim > read more
CRM Mobility: How Access is changing the Face of Business Software
Published on 2011-05-18 09:40:06
The future of integrated customer service software is evident in the growth of CRM mobility. Thanks to smartphones, tablets, and the growing prevalence of cloud CRM, more and more businesses are taking their CRM applications online and even on the ro > read more
Rapidly Growing Security Company Attributes Success to CRM Software
Published on 2011-05-12 08:00:35
American Security Programs Saves Time and Money Using Soffront CRM Soffront Software, a leading customer relationship management software provider, has been providing a highly successful CRM solution to one of the fastest-growing security companies i > read more
Why Your CRM Application Should Match Your Sales Process
Published on 2011-05-11 08:00:09
CRM applications were once available only to large organizations with the IT resources to purchase and run the necessary servers to host the software. Those days are gone, and thanks to cloud CRM providers, enterprises of every size can empower their > read more
Integrated CRM Software Comparison from Soffront
Published on 2011-05-10 17:15:52
Instead of spending money on multiple vendors, businesses should consolidate CRM with one application that fits all needs. Soffront Software reviews the advantages of an integrated CRM solution, including having one suite of programs for many departm > read more
Dropping the Spreadsheet in Favor of an Integrated CRM Software System
Published on 2011-05-09 08:35:35
Many small and even medium sized businesses look no further than standard Office applications like Excel and Outlook or the equivalent for customer relationship management. While it may seem like a simple, easy to manage system, a spreadsheet with a > read more
Effective Sales Techniques: Top Ten Habits of a Successful Sales Team
Published on 2011-04-27 14:04:11
There are numerous business models and techniques that focus on the sales process steps, but the most effective sales techniques go beyond the selling process itself. A successful sales team depends on the drive and personality of the individual sale > read more
What to Expect for the Future of CRM
Published on 2011-04-20 13:33:09
As the first post-Internet generation reaches adulthood, the future of CRM will see continued movement toward real-time, cloud-based customer relationship management solutions. The technologically centric workplace means that employees will expect CR > read more
Top 3 Reasons to Save Money by Streamlining Your CRM
Published on 2011-04-13 13:46:38
If you run a small to mid-sized company, making every dollar count is a priority. Managing what your business spends on customer relationship management software is as important as every other facet of your budget. It’s hard to keep track of how ef > read more
Benefits of Customized Workflow in CRM Applications
Published on 2011-04-08 16:02:54
Easy customization is a crucial feature when choosing CRM software. The potential increase in productivity and efficiency is lost if a business doesn’t have the ability to customize software to match its own workflow and processes. Soffront Sof > read more
An Executive’s Guide to Improving Business Performance
Published on 2011-04-07 09:30:53
A decrease in productivity, sales, or customer service is frustrating for any business, regardless of industry, and improving business performance requires reexamining business processes. Finding out what issues are keeping your departments from perf > read more
Best User Friendly Qualities of CRM Applications
Published on 2011-03-30 14:57:25
Usability is priority number one when it comes to business software, especially sales automation software. In order to be effective, CRM software must help to do a salesperson’s job, not be in his or her way by taking up valuable time; otherwise, t > read more
Soffront Customer Recognized by Gartner as a Leader in CRM Efficiency
Published on 2011-03-25 11:47:52
Every year, the Gartner & 1to1 Media CRM Excellence awards highlight organizations that have significantly improved business performance as a result of adopting a customer-centric approach. In 2010, Soffront’s customer Diefendorf Capital Plan > read more
Metrics in Business: Measuring Success with Soffront Analytics
Published on 2011-03-23 08:00:06
Metrics in business are a crucial part of measuring success. A business that is primarily driven by sales needs a whole lot more than just a calculator and a spreadsheet program to keep track of what is going on. Software-driven reporting isn’t nec > read more
Stop Using CRM Software and Start Selling More with Soffront
Published on 2011-03-16 13:36:16
Your CRM software should let your sales force work smarter in order to sell more, not keep them bogged down in data entry. Soffront Software offers these tips for choosing a CRM application that keeps your business efficient and productive by reducin > read more
Integrating Customer Relationship Management: Frequently Asked Questions
Published on 2011-03-15 15:14:36
Some small and mid-sized business owners may at some point hear the term “customer relationship management” and ask themselves what that means. Others may already be familiar with CRM, but have some misconceptions about what CRM software can do f > read more
5 Essential Sales Questions and How Cloud CRM Can Help
Published on 2011-03-10 07:50:49
When was the last time you evaluated your business and where it’s going? Have you asked yourself the most important sales questions and whether the tools you have at your disposal match your business model and improve its effectiveness? Executi > read more
Want to Compare CRMs? They Are Not All Created Equal.
Published on 2011-03-07 10:07:19
Businesses are customer driven, and in order to keep a grasp on customer relationship management, it’s important to compare CRMs to find the best value for your business. While there are many CRM solutions out there, it’s important to realize > read more
A Salesperson’s Biggest Asset
Published on 2011-03-02 18:22:39
What is the most important asset of a salesperson? Is it Experience, Personality, Product Knowledge, Relationship? None of the above – it is his or her time. If time is the most important asset, shouldn’t your CRM Software make the most efficient > read more
Customer Support Software: Benefits of an Automated Helpdesk
Published on 2011-02-24 08:11:42
Customer relationship management systems are about more than a client database. Effective CRM touches all parts of a business’s operations, and without each component working in tandem, the business can quickly lose efficiency and money. One crucia > read more
How to Handle Data Privacy and Security Issues
Published on 2011-02-14 08:52:29
As businesses begin to rely more on the Internet and computers, data privacy and security issues become major areas of concern for any company. While large corporations often fall victims to security and privacy breaches, it is the small and medium-s > read more
Benefits of an On Demand CRM Application
Published on 2011-02-07 17:33:37
In this age of social media and instant communication, customers are growing increasingly demanding of the businesses they patronize. They expect results immediately, they want answers instantaneously, and they want to know that they are not only ack > read more
Outstanding Customizing Ability? Check. Great Out of the Box Features? Check. “The” CRM for Startups? Definitely!
Published on 2011-01-26 17:55:25
We take this opportunity to welcome i-Control Alliance to our CRM family. That being said, we love the fact that our customers go the extra mile to write great reviews and testimonials about us. Case in point: i-Control Alliance is a new busines > read more
How did we choose our new Hosted CRM vendor?
Published on 2010-12-15 21:47:10
By Caleb Olthoff, CRM project leader at Absolute Performance. My company Absolute Performance provides application performance monitoring and management software as a service. Our sales team has used Salesforce.com since 2005 and our customer support > read more
Hosted CRM selection process – A behind the scenes look
Published on 2010-12-08 19:35:09
By David Lewis, co-founder, executive vice president and COO of Payroll Solutions In today’s challenging economy, businesses are working harder than ever in their due diligence before making a purchase—trying to ensure that they get the most bang > read more
CRM Software: More than a fancy Rolodex
Published on 2010-11-17 18:57:07
If your CRM software needs to be more than a fancy Rolodex, consider these guidelines BEFORE you start using it: Set the Right Expectations. Though it’s been discussed ad nauseam, it really can’t be said enough: CRM is defined as a strategy f > read more
The Professional Version of Hide and Seek
Published on 2010-08-26 18:04:34
Somehow, the memo hasn’t reached salespeople that their prospects hide behind voicemail. Here in Silicon Valley, the birthplace of voicemail, people have become adept at ignoring the phone. It takes an average of 8-14 phone calls to reach a potenti > read more
Announcing our CRM software Customer Survey Winner!
Published on 2010-08-24 16:40:31
Last month Soffront CRM surveyed their customers in an ongoing effort to provide superlative CRM software to our Customers. We received great responses and would like to thank all our customers who took the time to give us feedback. We appreciate eac > read more
CRM Software That Grows
Published on 2010-08-19 17:16:22
Our customers love our CRM Software because it allows them to meet their critical business needs in an innovative way on an ongoing basis. With Soffront CRM, our customer can dynamically change their system as their business needs change. Our CRM pro > read more
Managing Communication: CRM Software vs. Microsoft Outlook
Published on 2010-08-16 17:33:03
Email plays a vital role in professional communication, especially for salespeople like me. It’s a fast and cost effective medium that allows us to maintain relationships with our clients and prospects. This is why so many of us have become dependa > read more
Why MS Excel is not your CRM Software
Published on 2010-08-11 18:11:59
There is a reason why MS Excel is categorized as a spreadsheet product and not a CRM software. Small businesses tend to rely heavily on them to manage Sales, Marketing and other critical aspects of their functions. Sure you can store Names and Phone > read more
Life in the Pre-CRM Software era
Published on 2010-08-09 18:19:09
Over the years, we have worked with numerous clients who have, for many years, run their core business processes on spreadsheets, flat files and documents. This was mainly due to the fact that they were small, deeply entrenched in the ways of file sh > read more