MADVERTISING - tales from a very strange industry

Inside stories and strangeness from the ad biz

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NUMBER OF THE DAY

Published on 2009-01-01 16:36:15

Total number of visitors to my blog. Today. On January 1st. At 1 p.m. No kidding!

INVISIBLE – how a homeless man turns transparent

Published on 2008-12-21 13:35:59

Intelligent ambient media concepts examine new ways of interacting with their surroundings. They blend in to stand out. A good ambient installation beats every billboard in making a message visible. Or invisible! Here is how we made a man dissappear. CREDITS: Client: fiftyfifty street magazine Agency: Euro RSCG Duesseldorf Creative Directors: Florian Meimberg, Torsten Pollmann, [...]

NET NUGGETS 12/01/08

Published on 2008-12-01 16:49:02

How stuff works. After tagging Air Force One, DROGA 5 goes viral again. For Guitar Hero World Tour. At least one belongs on every christmas wish list: GENERAL ROBOTS Hypnotic and very very addictive: AUDITORIUM

BOOORING!

Published on 2008-11-30 15:13:22

A meme. Well. I was never gonna take part in any of those blog chain things. But because I like sneaker-seb and because he was the one who tagged me and because that movie that’s just on TV really sucks and because the cutest 12-weeks-old boy on this planet just just got tired of playing [...]

WHODUNNIT?

Published on 2008-11-27 15:23:10

A whodunnit (for “Who done it?”) is a complex, plot-driven variety of the detective story in which the puzzle is the main feature of interest. The reader is provided with clues [...] before the solution is revealed. (WIKIPEDIA) WHO DONE IT: Advertising Agency: WCRS, London, UK Creative Directors: Yan Elliott, Luke Williamson Art Director: Kit Dayaram [...]

WHO IS JOHNNY X?

Published on 2008-11-23 19:12:55

SONY ERICSSON enters the arena of branded entertainment. “Who is Johnny X” is a webisodic online thriller in 9 parts. A man wakes up in a nightly Bangkok street. The amnesiac hero tumbles through the Thai capital on his mission to rediscover his identity. His companion: SONY ERICSSON’s iPhone rival  Xperia X1. The smatphone helps [...]

QUOTE OF THE DAY

Published on 2008-11-01 13:17:00

People don’t read ads. They read what interests them. Sometimes it’s an ad. (Howard Gossage)

NET NUGGETS 10/29/08

Published on 2008-10-29 17:40:06

UMERIC reloaded. The Sydney based motion design studio relaunched their website. A visual feast from down under. Explosive slow motion skateboarding directed by Spike Jonze. Epic. Revealed: The true secret of GUINNESS. MACHINE GUN IN WATER. Oil on canvas. The strange and beautiful art of Benjamin Anderson.

The visual voice of Guinness

Published on 2008-10-03 10:55:44

Wow. I just saw my personal commercial of the month. With “Spoken word” for Guinness beer, Saatchi & Saatchi London brings us a powerful piece of film whose impact doubtlessly exceeds its 60 second duration. US directing collective SHILO, known for their design-infused approach to storytelling, shot the stunning ad in a New Jersey harbor. [...]

INSPIRATION TO GO – PDF mags

Published on 2008-09-28 13:22:20

Print is dead. (the internet) They are easy to compile. They are space-saving. And they don’t wrinkle: PDF magazines are a powerful promotional tool for agencies and design collectives to showcase their work. Their content spreads from graphic design, illustration and typography works to in-depth articles and interviews on just about any field of visual [...]



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