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Essentials of Social Media in Health
Published on 2012-04-04 01:53:59
Highly recommended (and very condensed) a talk by the one and only Mike Cadogan (LifeInTheFastLane @sandnsurf). In 5 minutes Mike shows us how to manage your digital footprint. In other words taking charge of what people find out about you in a google search. Don't let anyone take over your digital identity. > read more
How does a 58 year old view the world
Published on 2012-03-28 21:48:13
Thinking about members of my family, and friends, who are in their 50's and 60's doing battle (which is how they would view it) with the latest technology, the questions asked are often about learning to do simple things like email, using search engines, what a blog is (and what is the difference between that and a website?). This is interesting research from the American Life project run by PEW. For those, like my folks, who are figuring out what the internet is, a smart phone (like an iPhone) [..] > read more
New research plus twitter. Does it make a difference in the clinic.
Published on 2012-03-21 17:41:27
The tricky question of how we measure, properly measure, the impact in the clinic of disseminating research using social media has come up time and time again and as yet we have found no answer. A recent article in the Journal of Medical Internet Research looked at whether it is feasible to measure public attention to new research > read more
The 2012 state of inbound marketing
Published on 2012-03-11 21:00:37
Every year more and more businesses turn to social media to get their message out, many are not sure on the return that they are getting or the effectiveness of their strategy. Hubspot publish a yearly report on the cost effectiveness of some of these methods. > read more
Running and Staying Injury Free
Published on 2012-02-16 16:25:40
Running is a popular sport - but it's easy to get injured, especially if you are just starting out or new to running races. Mayo Clinic sports medicine physician Daniel Montero, provides tips on avoiding injuries while running in a marathon. He also addresses how to safely keeping up when running in large crowds, staying hydrated, dressing for weather conditions and running the way you were trained. > read more
Starting out with a new website. What next.
Published on 2012-02-12 14:00:15
You are just starting out. Brand new website. Brand new product but... visitors to the website are low. Social media followers grow at an infinitesimal slow pace, and you wonder if you are doing it right. > read more
The digital you after you die
Published on 2012-02-07 13:53:46
Tweetdo_sud_thumb("http://","The digital you after you die") According to CBC news last year Allfacebook.com estimates three Facebook account users will die every minute. That’s 1.78 million people in 2011 with accounts in limbo. Adam Ostrow (editor-in-chief of Mashable) gives a 5 minute talk at TED: Many of us have a social media presence — a virtual [...] > read more
Which font to use for what
Published on 2012-02-05 17:39:17
So You Need a Typeface is a flowcart by Julian Hansen to help you choose the right typeface for the project you are working on. > read more
RIP Independent Journalism Murdoch versus Australia’s Richest Person Gina Reinhardt
Published on 2012-02-01 20:38:34
The world of newspapers seems to have gone full circle. They have always had the power to topple governments, or at least sway public opinion. This is the story of Murdoch versus Australia's Richest Person Gina Reinhardt. Quite possibly the richest woman in the world. > read more
Can you monetise social media in publishing
Published on 2011-12-19 14:33:35
How do you generate revenue from Social Media? This is part of a presentation given at Magazine week to an audience rapidly gaining experience in digital publishing. > read more
The So What Factor
Published on 2011-12-14 14:21:06
A little while ago I was interviewed about the work I do at BodyinMind.org. This is a website that writes about pain research. We started it just over 2 years ago, and now have over 9,000 unique visitors every month from over 100 countries. That's great you might think, but there is still the 'so what' factor. Is this actually making any difference? The jury is still out and we are trying very hard to measure whether what we are doing makes any difference at all to pain research or clinical [..] > read more
Slideshare now offers free webmeetings
Published on 2011-12-11 14:02:11
Slideshare are now offering a free facility to hold webinars, or web meetings. It's free and allows synchronous slide advancing plus chat plus video (or audio). For additional features (no ads, private, password protected meetings) there is a paid version. Zipcast = slides + chat + video. Here is their demo... > read more
Mayo Clinic’s John Noseworthy on the essential role of social media in healthcare
Published on 2011-12-06 22:13:08
The Mayo Clinic has been very influential in its use of social media to educate patients. It has lofty aims - to connect researchers with their network for example (no easy task). In this short video Mayo Clinic CEO John Noseworthy, talks about Mayo Clinic's Center for Social Media and the Social Media Health Network. and what he views as the essential role of social media in the future of health care > read more
A new way to manage all those journal articles
Published on 2011-12-04 14:00:52
I share an office with James. It was James who alerted me to a fantastic piece of software that even I can understand. Drag the pdf of a paper into papers - it files, sorts, retrieves them with ease. I love it. > read more