Blog Feed: David Mercer - The online business specialist

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5 top Web design tips to increase website traffic

Published on 2012-11-07 07:47:04

Since performance and speed are important to SEO (and therefore website traffic originating with organic search), Web design plays a crucial role in how well a website ranks in search results on Google and other search engines. As a result, great We

5 reasons why hiring a top SEO consultant is crucial for small business

Published on 2012-11-06 04:41:17

"Want to know how an SEO consultant can save you time and effort while helping your business to make money online?" A top SEO (Search Engine Optimization) consultant can do more for you than edit content to rank better in search results. The fact is

Why Quora is a better free Internet marketing tool than LinkedIn

Published on 2012-11-01 15:29:29

As free Internet marketing tools for small business (or any business) goes, Quora is simply better than LinkedIn. Internet marketers, small business, bloggers, entrepreneurs and startups all need one thing from the Internet - plenty of highly engage

How to use the Internet as a profitable tool for business

Published on 2012-10-31 03:02:35

"Are you tired of wasting time and effort on social marketing that doesn't provide any return for your business online?" "Want to know why content marketing and SEO aren't driving traffic and generating leads or sales? In a recent study by Forrester,

Why small business is making a mess of social media

Published on 2012-10-30 03:52:11

"Does your small business have a social media marketing strategy that takes time and effort but fails to deliver a positive ROI (Return on Investment)?" Most small business Internet marketing campaigns are in the same boat! If your business puts more time, effort and money into its social media than the returns warrant, then its time to take stock. Don't be afraid to make bold changes regarding social media strategy. read more

5 eCommerce home business ideas

Published on 2012-10-27 05:10:48

"Are you looking for some great home business ideas to make money online?" Starting an eCommerce site (online store) is easier than you think, and can be designed and managed from your home office. This article will provide five great ideas for selling stuff online using readily available shopping cart software. If you don't already have an eCommerce store, check out this list of the top 3 online shopping carts - that come with great mobile commerce (mCommerce) support (very important). read mor [..]

5 Google algorithm updates that affect your Web traffic

Published on 2012-10-25 07:40:11

SEO (Search Engine Optimization) is affected on a weekly basis by Google algorithm updates. But, there are five algorithm changes that could be reducing your Web traffic levels and compromising how you make money online. When it comes to Google algorithm updates, it pays to stay informed. Some updates may lead to penalties that can inflict instant and devastating traffic losses, while others may lead to a slow but steady decline in traffic over weeks or months. Not all drops in traffic are "pen [..]

Top 10 online marketing tools & services for 2012 - 2013

Published on 2012-10-24 15:00:44

"Are you looking for online marketing services that can help to drive and convert traffic to grow your business in 2013?" Small business, in particular, can benefit from the valuable insight, contacts, and cost savings these great online marketing tools provide. With fierce competition in almost every online sector, and the massive changes to SEO and search engine marketing over 2012, it is now more important for businesses to become dynamic and responsive in their online marketing campaigns. r [..]

5 small business Internet marketing strategies for 2013

Published on 2012-10-23 09:06:37

No matter what your small business does, the one thing it must do well in 2013, is Internet marketing. Get your business in a position to steal market share (in what will hopefully be a recovering and growing economy) in 2013 by putting the right marketing strategies in place now. This article takes a look at how the Internet is changing in response to the prolific rise of mobile devices, changes in search engines (in particular, Google) and SEO, and the evolution of social trends. read more

How poor IT recruitment practices are damaging London's competitiveness

Published on 2012-10-23 06:03:29

IT jobs in London are plentiful. To the extent that IT recruitment agents struggle to keep up with the demand for high quality programmers, developers, and other skilled technical people. But while the Americans are adapting their corporate environment in order to meet the expectations of quality personnel, the city of London operates through a byzantine system of ill-informed recruitment agencies who are either not sufficiently competent or not sufficiently empowered to find the right people f [..]

Fastcompany vs. Inc.com: Is SEO the difference?

Published on 2012-10-22 08:01:40

"Why has Fastcompany been losing Web traffic, while Inc.com continues to grow its Web traffic volumes?" Here are six key SEO differences that may lead to marked differences in search engine rankings and organic search traffic between the two. SEO is a crucial factor in determining how well a website or blog performs in search engines. Organic search accounts for around 70% of all Internet traffic, so small differences in SEO quality can have large effects in Web traffic and consequently revenue [..]

Text message marketing

Published on 2012-10-22 01:45:07

Text message marketing (also called SMS marketing) can be a valuable part of any mobile marketing campaign. With more and more people using mobile phones to interact (there are now over 220 million mobile subscribers in the U.S), text marketing may offer the best ROI (Return On Investment) out of any mobile marketing strategy. Text messages as a marketing medium offer higher conversion rates than email marketing because people are still inclined to open nearly all of their text messages. Where [..]

How technologically advanced is your business?

Published on 2012-10-21 08:51:07

Find out how many years behind the times your business' information technology is with this quick and easy online form. "Is your company still using old software and technology?" Information technology for business is a rapidly evolving field. New technologies improve on older ones, only to be leapfrogged by completely new and innovative software, designs and equipment. Businesses inevitably fall behind. It's no mystery why. Staff and procedures get comfortable with technologies and business so [..]

The best way to make money blogging

Published on 2012-10-19 06:25:16

"Want to learn the quickest way to make money blogging?" Regardless of whether you are a blogger, entrepreneur, or using a blog to market and grow a business online, the process for driving traffic and generating an income from blogging is the same. To make money blogging you need to be able to create great content on a particular topic. That's pretty much it. So why do so many businesses and entrepreneurs struggle? read more

How more website traffic equals more money online

Published on 2012-10-18 09:12:05

"Want to learn why high website traffic levels are so important for making money online?" In any online business, the amount of Web traffic flowing through the site is proportional to the amount of money that site can earn. Higher volumes of traffic mean that the rate at which a website can earn money from ads, sales, or affiliate links is greater. This makes the ultimate goal of any online enterprise to attract as much traffic as possible. read more

Why businesses fail online

Published on 2012-10-17 07:43:26

Many traditional businesses fail to make money online - in fact, they often invest substantial amounts for very little return. This makes company leaders reluctant to risk further investment. But why does this happen so often? Who's to blame? And, how can we change things? All of us know of successful bricks-and-mortar businesses that have thrown money at Web development, blogs, social marketing campaigns, eCommerce stores and failed to deliver any ROI (Return On Investment). read more

3 ways to upgrade to a mobile website with responsive Web design

Published on 2012-10-15 02:40:53

"Are you looking for a great way to convert your existing website into a mobile site using responsive Web design?" With mobile devices set to overtake PCs as the primary form of Internet access by 2015, it's time you did. Responsive Web design allows any site to serve mobile webpages based on the type of device being used to access the site. Good responsive Web design means that people can find the information they need on your site regardless of whether they are using a PC with a large screen, [..]

5 top mobile marketing strategies for 2013

Published on 2012-10-12 01:40:51

"Are you looking for great mobile marketing strategies to drive business in 2013?" Mobile marketing is set to become as important as traditional online marketing - probably more so, in the coming few years. Tablets, smartphones and other mobile devices are quickly grabbing online market share, so it makes sense to start looking at innovative mobile marketing strategies that you can put in place to ride the current wave of mobile adoption. read more

The real cost of cheap Web hosting

Published on 2012-10-11 03:58:28

"Are you thinking of purchasing super cheap Web hosting (or possibly free Web hosting)?" Have you considered of the real cost of skimping on Web hosting fees? Buyer Beware! Cheap Web hosting services are everywhere, and many of them offer unlimited or un-metered bandwidth or server resources. With so many hosting companies clamoring for attention with "incredible low hosting prices", it can be difficult to make a good decision for your business or blog. read more

Free websites

Published on 2012-10-10 03:17:06

"Are you looking to build a website for free?" This article will show you where to get the best free websites, blogs and eCommerce sites, but will also show how building a free website can have a negative financial impact on your business or startup. It is quite possible to make a good website completely free of charge - especially if you have CSS, HTML and PHP skills with a bit of general Web hosting and Web server experience thrown in. Creating a free website from scratch is not as difficult t [..]

Web hosting definitions

Published on 2012-10-09 02:40:38

"Do you need a clear and concise explanation of all the major Web hosting definitions and offerings such as VPS (Virtual Private Server), dedicated servers, up-time guarantee, managed servers, domains, and more?" Creating a website can be daunting without a good grasp on all the major Web hosting terms. What's more, many hosting services offer different combinations of technologies to create Web hosting packages that may or may not be right for your blog or website. This article provides clear [..]

Top 10 productivity tools for business, 2012

Published on 2012-10-02 04:36:28

"Want to discover great productivity tools that are helping business succeed in 2012 and beyond?" Business productivity tools can both streamline business to reduce costs, and boost sales and revenue to maximize profits. New productivity tools pop up and disappear on a regular basis, so it can be hard to decide which ones are genuinely useful to your enterprise. Which ones are popular? Which ones are innovative? Which ones are established and trusted? read more

5 top SEO tips from Wikipedia

Published on 2012-10-01 10:01:21

"Want to learn the five most important SEO (Search Engine Optimization) tips that allow Wikipedia to dominate Google organic search results". Its fairly obvious to most people who use search engines that Wikipedia often appears at the top of search results. What's not obvious is how Wikipedia does it. With over 200 ranking indicators included in Google's search engine algorithms, it can be hard to determine which aspects of Wikipedia's SEO outshine everyone else's. read more

Free eBook: eCommerce

Published on 2012-09-28 03:24:33

Download eCommerce - a free business eBook on how to plan, build, operate and market an eCommerce website (shopping cart/online store) to make money online. Written by well known technical author, David Mercer, this eBook provides readers with high quality practical information on the fastest, cheapest and most effective way to build an online store, drive traffic and maximize sales. If you are planning on setting up an online store, or simply have an idea to sell products, services, subscriptio [..]

Twitter's BootStrap and Joomla 3.0 bring awesome responsive Web design

Published on 2012-09-27 02:39:07

Joomla 3.0 is being launched today and the big news is that it comes with built in support for Twitter's BootStrap framework giving it automatic, responsive support for mobile websites. At last, a CMS (Content Management System) that delivers excellent mobile Web design features without requiring complex setup or expensive development. Joomla should take a bow for the thunderous applause from small businesses everywhere. Will this important step forward spur competitor's like Drupal to include [..]

How to design and print the perfect business cards

Published on 2012-09-26 06:49:48

"Did you know that business card design can impact the success of your business?" A business card is your brand ambassador so it makes sense to consider custom business card design vs. business card templates, business card print quality, size (dimensions), and so on. A business card is more than a piece of paper that displays your name and contact number. It can also be a powerful marketing tool that helps potential clients, customers or partners remember you and your company better. The right [..]

How social influencers can grow your business online

Published on 2012-09-25 06:45:48

Innovative online marketing strategies that aim to grow a business and make money online, should incorporate networking with social influencers. This article will show you how. Content and articles by social influencers regularly rank high up in the SERPs( Search Engine Results Pages) for highly targeted SEO (Search Engine Optimization) keywords and phrases. High content rankings in search engines are, in part, due to the high number of incoming links to social influencers' content arising fro [..]

5 marketing strategies to get traditional business customers online

Published on 2012-09-24 04:07:11

"Are you looking for innovative marketing strategies and ideas to get existing customers online to grow your business and make more money?" There are great marketing advantages for any business that is able to market to their customers via email, newsletters, or interact with them via the Internet. This article will highlight 5 innovative and creative marketing strategies that you can use to take existing customers and turn them into a loyal and engaged online fan base, that will help to grow y [..]

How to make money online by selling advertising

Published on 2012-09-21 04:49:46

"Want to learn how to sell advertising on your blog or website to make money online?" Selling advertising is a great way to make money, but convincing businesses to spend their ad dollars on your blog or website can be tricky. In fact, there is little point in setting up a comprehensive ad management program until you have something of value to offer advertisers. Advertisers want to know that placing an ad on your site will expose their marketing message to lots of the right people. They need t [..]

5 top business ideas that use free stuff to make money online

Published on 2012-09-20 07:26:57

"Looking for some great ideas for business that incorporate free stuff (products and services) in order to generate trust, and make money online?" Most consumers like getting free stuff (especially online consumers), so giving away a valuable free offering can help to drive traffic, generate buzz, earn trust, and make money. This article will give you five great ideas for free product and service offerings that you can integrate into an existing business or use to help grow a startup. read mor [..]

The 3 best shopping carts for mobile eCommerce (m-commerce)

Published on 2012-09-19 03:42:21

Mobile eCommerce (or m-commerce, as many call it) is undergoing rapid growth in 2012, and only the best shopping cart software allows you to take advantage of this growing eCommerce market. The way in which people access the Internet is undergoing rapid change as more and more people surf the Web on the go. People expect simple, easy to use mobile Web applications that make it easy to find what they're after - and complete transactions. If you are starting a new eCommerce site then it is vital [..]

How small business can avoid online reputation management mistakes

Published on 2012-09-17 10:31:38

"This is a guest blog post that focuses on how to avoid some of the most common online reputation management mistakes - something that is important for all startups, bloggers, small business owners and entrepreneurs" It is not difficult to understand why the Internet has been likened to the Wild West. Despite the best attempts of federal governing bodies to bring some law and order to the place, the online world is still more than a little unruly. It’s a place where people can say and do almo [..]

5 reasons why every business should offer a free eBook

Published on 2012-09-17 03:57:51

Offering a free eBook is a great marketing strategy for any type of blog or business - big or small. If you want to drive growth, increase sales and conversions, then creating a free eBook is one of the most affordable ways to do it. It's important to understand that a free eBook is a representative of your business. It is your voice on the Internet. As such, there is little point in creating an irrelevant, poor quality eBook for the sake of creating an eBook. A good eBook provides value to pot [..]

5 top small business products & services for entrepreneurs, 2012

Published on 2012-09-14 03:25:54

Entrepreneurs starting a home business, small business, or online startup can save time and money using the right business products and services. Many small or home business owners make the mistake of trying to "go it alone". This can be one of the worst traps to fall into, as a small business owner, because it diverts much needed attention and resources away from sales and growth. Fortunately, there are many high quality, affordable products and services that do an excellent job of increasing p [..]

SEO Web design with CSS3

Published on 2012-09-13 13:44:02

CSS3 provides fantastic opportunities for Web designers and webmasters to improve their Web page design as well as SEO (Search Engine Optimization). The beauty of CSS3 is that it doesn't require anything in order to work. Just start using CSS3 code in your webpages. All modern, good quality browsers support CSS3 by default. What's more, new CSS3 can be generated using online CSS3 tools like CSS Gradient Generator and CSS3 Generator. read more

Bringing small business marketing & networking to life

Published on 2012-09-12 04:38:23

Here's a quick question: "What value has networking brought to your business recently?". If you aren't generating new business from marketing and networking efforts then it's time to change and adapt. I attended a talk by Karl Smith of Business Networking South Africa this morning and wanted to share some of the lessons I learned from Karl, during his engaging and lively talk. The crux of the matter is this "Small business networking is a vital source of referrals, leads, and new business, and n [..]

How to start a small business with drop shipping eCommerce

Published on 2012-09-11 12:32:25

"Looking for a great home based or small business idea to make money online?" Combine a eCommerce website with drop shipping facilities to lower costs and start earning from day one. Drop shipping is a technique used by many home based and small business owners to fulfil orders and deliver products without having to handle warehousing, packaging and transport. Instead, a drop shipping company takes care of this aspect of the business (often delivering directly from the factory), allowing you to [..]

How to start a business

Published on 2012-09-10 03:55:27

Want to know how to start a small or home based business? Have a great idea to make money online from an Internet startup, but don't know where to start? Starting a new business is exciting and fun, but it does require research, structure, discipline and persistent effort. Regardless of whether you are starting an eCommerce store, a mom and pop business, or just being entrepreneurial about an opportunity that has arisen, this step-by-step guide to starting a small business will provide everythi [..]

5 top cloud based small business services

Published on 2012-09-07 03:19:04

Cloud services offer a range of great solutions for small businesses looking to increase productivity and efficiency. Cloud based small business tools are springing up everywhere, and the chances are you are already making use of some without even knowing about it. This article highlights some of the the advantages that cloud based tools offer as well as the most innovative ways to use cloud based services. read more

How to build a website

Published on 2012-09-05 07:40:46

"Tired of sifting through free websites, web design, web hosting, website templates and website builders to learn how to build a website?" See the best way to create a website by choosing the type of Web platform you want (i.e. blog, forum, eCommerce, custom) and learning more about the best Web solutions available for that type of website. There are a lot of ways to create a website. There are a lot of different types of website that cater for different business requirements. There are a lot o [..]

How to start a blog with WordPress

Published on 2012-09-04 09:04:17

"Looking for the ultimate guide on how to start a blog or website with WordPress (not word press)?" Follow the steps in this WordPress Web design guide to build a blog or small business website (including themes, hosting, design, and more) quickly, and start making money online. From a business perspective, it is important to keep blog or website design and development times short so that you can focus on getting traffic and making money. read more

Top 10 local SEO tips, 2012

Published on 2012-09-03 04:26:31

Implementing local SEO (Search Engine Optimization) techniques has become more and more important, from an Internet marketing perspective, over the course of 2012. Over time, Google has a built up a significant bias in favor of localized search results. This makes it important to incorporate local SEO strategies into content, SEM (Search Engine Marketing), blogs, and any other media that is within the reach of search engines. read more

5 expert answers on how to make money online

Published on 2012-08-31 09:51:03

"Are you looking for expert answers on how to make money online from your home business or small business startup?" This article highlights 5 common questions from online business startups and provides expert answers, advice and information to both save money and make money right from the start. Regardless of whether you intend to make money blogging, or by selling products and services from an eCommerce store, there are several questions that are common to most online startups. read more

5 important skills to start a small business and make money online

Published on 2012-08-30 08:06:53

Any entrepreneur looking to start a small or home based business and make money online needs a combination of technical and analytical skills, combined with some soft skills. While there is often no substitute for diving into the world of business and "learning to swim", it is possible to save time and effort by picking up new business skills and techniques as early as possible. This article will show you which skills are vital for online entrepreneurs as well as information and advice on how to [..]

Increase Web traffic with this great SEO marketing tip for bloggers

Published on 2012-08-28 03:23:05

"Want to learn how to increase web traffic to your blog using a great search engine marketing technique?" I've got an SEO (Search Engine Optimization) marketing tip that will help you get more traffic from each blog post to help you make money blogging. Blogging is a special type of business in the sense that the product (blog content) is also the marketing (appearing in organic search results in Google). read more

Which small business Web platform has the best SEO?

Published on 2012-08-27 05:49:05

Choosing a blog, shopping cart or website with the best SEO (Search Engine Optimization) Web design can help startups, bloggers and small businesses generate more Web traffic and revenue as quickly as possible. Web platforms that don't have the best SEO features built-in can slow down the process of growing long term organic search traffic, because content won't rank as high in the SERPs (Search Engine Results Pages). This article will compare the SEO performance of some of the leading Web desi [..]

Sales funnel marketing strategy for bloggers

Published on 2012-08-24 08:41:51

"Are you trying to come up with a marketing strategy that will help maximize conversions and sales from your blog?" Take some time to plan out proper, strategic sales funnels for various conversion goals to increase ROI (Return on Investment) and make more money blogging. A sales funnel represents the steps required for a visitor to convert - from finding content via Google search or on social media, to reading a blog post, to signing up for a newsletter or purchasing a product. read more

How to promote your blog with social influence

Published on 2012-08-23 07:55:25

"Want to see how social influence can be used to promote your blog to drive more traffic and earn extra money?" Social influence is a vital part of any blog, and influences everything from SEO (Search Engine Optimization) and organic search traffic, to conversion rates. Building plenty of social reach, authority and trust (collectively called influence) plays a direct role in how much money you can make from blogging. That's why it is so important to take social media opportunities when they a [..]

How to make more money by optimizing Google ads

Published on 2012-08-21 03:07:06

"Are you trying to maximize ROI and earn more money with Google AdSense ads?" Learn how optimizing Google AdSense ad placement can increase RPM (Revenue Per 1000 impressions). Squeezing every drop of revenue from Google AdSense (or any ads) is a balancing act that must weigh the value of the content, the quality of the browsing experience, with the need to generate an income from Web traffic. read more

How to earn a passive income online in 2012

Published on 2012-08-15 08:06:12

"Are you an entrepreneur looking for a way to earn a passive income?" Having a passive income (sometimes called residual income) allows you to earn money from work you've done, over a long period of time. This is often a desirable way to make money instead of being paid for time worked. Passive income online allows you to create content once, and earn income from it for years and years. If you have ideas and passion about one or more topics, you can convert that into extra income using a blog or [..]

5 top work from home job and business ideas, 2012

Published on 2012-08-14 15:06:53

"Want to start a home business or get a legitimate work from home job?" Making money with a home based business, or organizing a work at home job, is easier than you think. Working from home can be a rewarding way to earn money that comes with the additional benefit of not having to travel (in rush hour), or work in an office (and often, allows you to choose your own hours - great for moms). Many businesses, in an effort to attract the best talent, are hiring remote workers or off-site freelance [..]

5 best office supply stores for small business startups, 2012

Published on 2012-08-13 09:29:09

"Where's the best place to get discount, high quality and reliable office supplies services online?" Whether you are starting a home based business or running a busy office, finding the right office supplier(s) is an important part of streamlining business costs. Supplying small businesses and startups with cheap, high quality office supplies like printer ink & toner, stationary, home office furniture and just about everything a small business needs, is big business. This article lists the five [..]

5 things every home based business startup needs

Published on 2012-08-08 03:39:50

"Thinking of starting an online home based business?" There are five important things you must have in order to take a startup idea and turn it into a home based business that generates money online. Regardless of whether your business idea involves selling products and services using an eCommerce store or online shopping cart, or whether you are going to start your own TV show on YouTube, there are certain basic requirements that every home business startup must have. This article will list the [..]

3 Web design strategies to improve online conversions and marketing

Published on 2012-08-07 04:32:56

"Want to learn 3 killer web design strategies that can help to increase online conversions and generate more money online from existing traffic?" Web design is an integral part of the Internet marketing chain that can be used maximize conversions. The goal of the following 3 Web design strategies are to lower the bounce rate by speeding up page load times, introduce an interactive aspect to increase engagement, and simplify the marketing message to efficiently funnel readers to a conversion. We [..]

5 website optimization tips to increase page speed

Published on 2012-08-06 06:01:54

Website optimization is an important part of SEO (Search Engine Optimization) because page load time and speed are factors in how well pages rank in Google search results. Reducing page size and decreasing load times help to minimize load on your servers, improve the browsing experience (because visitors don't have to wait long for pages to load), and increase PageRank (because Google monitors page speed). The net result of a fast page load time is a lower bounce rate, higher engagement, more [..]

5 best blogs for bloggers

Published on 2012-08-02 02:47:20

"Want to learn how to start a blog?" "Need to know how to make a blog popular fast?" "How about getting all the latest blogging tips and tricks?" If you aren't already, you need to follow the best five blogs for bloggers listed in this article. This list will show you where to find the best information and advice for bloggers and businesses looking to drive traffic and make money online. read more

How CSS3 can improve SEO and maximize conversions

Published on 2012-07-31 03:14:11

"Did you know that CSS3 offers powerful, lightweight features that anyone can use to improve their SEO (Search Engine Optimization) and maximize conversions to make make money online?" CSS3 is the latest version of CSS (Cascading Style Sheets), which are used by Web designers and developers to style HTML. CSS basically allows designers to separate the structure of a Web page (HTML) from the look and feel of the webpage (CSS). read more

Two great startup ideas for entrepreneurs

Published on 2012-07-30 04:26:31

"Are you looking for a great entrepreneurial idea to start your new business?" If you are an entrepreneur looking to start a small or home based business then the following ideas might be just the inspiration you need. Over the years I have toyed with many entrepreneurial ideas. Some have worked, and some haven't. This article will list two of the most interesting entrepreneurial ideas that I came up with (some of these businesses have been done with success in other parts of the world). read m [..]

How I make hundreds of dollars a month from a single blog post

Published on 2012-07-26 03:33:42

"Are you looking for ideas to make money from home?" Consider blogging; it's easy to start, and is a challenging and fun way to earn money. Blogging is an excellent way for online home based business startups to generate revenue, and I'm going to show you how one of my blog posts earns more than $200 a month in pure profit. The great thing about blogging is that it requires nothing more than a bit of imagination combined with some blogging, SEO and Internet marketing know-how - that's easy to l [..]

How to come up with ideas for a home based business startup

Published on 2012-07-25 06:38:21

"Are you looking for ideas to start an online business from home, but struggling to think of one that will make money?" Anyone can make money online. It just takes a bit of creativity and inspiration, and a willingness to adapt and respond to new opportunities. This article will provide some practical guidance to help you come up with a fantastic idea for your own home based business. All you need, for now, is a pen and paper to jot down the ideas and inspiration you will find as you go throug [..]

Free eBook: Small business SEO

Published on 2012-07-24 09:12:23

Small business SEO is a free 30+ page eBook, available in PDF format, that covers everything you need to know about small business search optimization in 2012 and beyond. Written by internationally published technical author, David Mercer, this free eBook is a great companion for any startup, small business or eCommerce website owner. With clear and concise information that takes readers right from the very definition of SEO, through to new developments in the online search world, changes at Go [..]

Top 5 weekly SEO tasks for bloggers and small business

Published on 2012-07-23 09:05:13

"Want to ensure that your blog or website continues to drive organic search traffic and avoid Google algorithm penalties caused by inadvertent SEO problems?" Any blogger or business that relies on the Internet as a source of revenue should spend some time, each week, on search optimization. SEO changes all the time. Bloggers and small businesses that want to stay on top of search optimization need to keep tabs on search industry news, latest techniques, analytics, and more. read more

5 great "work from home" business ideas to make money online in 2012

Published on 2012-07-22 11:15:29

"Looking for ideas to start a home business and earn extra money?" Why not offer business services from home, via a blog or website, and make money online. Home based businesses are an important source of extra money for many households during these difficult economic times. But launching a new business is hard, especially online. Instead of starting a completely new business, why not use the Internet as a second office from which to offer your own unique experience and skill? Offering business [..]

Top 10 priorities for starting a blog or small business website

Published on 2012-07-21 12:11:59

"Are you thinking of starting a blog or website, and wondering how to prioritize the work?" Working out how to start a blog or website can be a challenge, so it's important that precious time and energy is focused on the "right things". Many startups waste effort on non-essentials that aren't necessarily critical to the success of the blog or business. Since startups and new blog sites are especially vulnerable to cash flow problems, it's vital to know what is and isn't important for success ea [..]

Dashboard: The best free blogging, marketing & SEO tool for startups, entrepreneurs, and small business

Published on 2012-07-19 04:15:35

"Looking for a truly useful, free SEO tool for bloggers and marketers?" seo entrepreneur's free dashboard is a comprehensive online companion for bloggers, marketers, startups and small business. Starting a blog, website or eCommerce store can be a challenge. There is a lot you have to know about SEO (Search Engine Optimization), how to write a blog post, Internet marketing, domains, hosting, websites, and so on. This article will discuss why the dashboard was created, why it is so useful and sh [..]

Google Webmaster tools releases Author stats

Published on 2012-07-18 07:11:05

Google Webmaster Tools has re-introduced "Author stats" into its Labs section and demonstrates how authority outranks originality in Google search. Author stats show statistics about content for which you are the verified author and adds a new dimension to analytics by providing insight into Web traffic analytical data for other websites. Google authorship is a powerful method of claiming content on the Internet and personalizing search results in Google with links to a Google+ author profile a [..]

Why Google PageRank is important for making money with Google AdSense

Published on 2012-07-18 04:33:34

Google PageRank isn't too important for SEO (Search Engine Optimization), but Google AdSense earnings are affected by PageRank. Google PageRank is a score assigned to each and every webpage from 1 to 10 - 10 being the best. PageRank is updated every few months by Google and is a component in deciding how high in search results webpages appear. read more

Top 10 things you need to start a blog and make money

Published on 2012-07-17 03:18:28

"Want to know how to start a blog and make money as quickly as possible?" This article will highlight ten really important, but easy-to-implement features that all good, money making blogs have in common. Like any "top ten" list, it is probably quite easy to find examples of blogs that are successful without having each and every feature. This is because content quality is the over-riding factor in determining how much traffic, and therefore how much money can be made blogging. Simply put: If yo [..]

The 3 most important small business search engine optimization tips, 2012

Published on 2012-07-16 03:46:28

Google search has undergone some radical changes in 2012 and small business SEO (Search Engine Optimization) strategies need to adapt with it. Search engines are becoming far more astute about which content ranks highly in search results, and which content is dropped from the SERPs (Search Engine Results Pages). The following SEO tips for 2012 and beyond will highlight the most important changes you can make to your SEO strategy (regardless of whether you are a blogger, eCommerce store owner, [..]

How Google Panda ensures there is little SEO benefit from article marketing and directories

Published on 2012-07-13 03:50:01

"Is sharing articles in article directories good for SEO?" Not since Panda! Article marketing and article directories used to be a great way to get more traffic, get backlinks, and improve SEO (Search Engine Optimization), but not anymore. Since 2011, Google Panda has effectively wiped out the SEO benefits of article marketing, so you might want to reconsider sharing articles to article directories that are suffering from "duplicate content" penalties. But getting backlinks and online visibilit [..]

SEO tips for marketers: online marketing vs. Internet marketing vs. digital marketing vs. Web marketing

Published on 2012-07-12 04:34:41

Anyone marketing online must take SEO (Search Engine Optimization) into account. The following SEO tips will demonstrate why search optimization plays such an important role in online marketing. Given that the vast majority of all Internet traffic originates from organic search, marketers who neglect search optimization in any type of online content - whether it's a blog, image, video, press-release, ad or anything else, are missing a trick. read more

How to make money blogging with free eBooks

Published on 2012-07-11 08:33:47

Here's a great blogging tip: Write and market a free eBook using blog posts as the basis for the eBook's content. This provides two opportunities to make money blogging because readers who miss the blog post on the website might read it in the eBook, and vice-versa. Bloggers, marketers and small businesses should all create and promote free eBooks as part of their blogging and Internet marketing strategy. Free eBooks, packed with valuable content, are a great way to generate web traffic, create [..]

Free eBook: How to make money online using SEO, marketing, blogging & social media

Published on 2012-07-10 05:40:20

Grab a copy of this awesome 45 page, free eBook on how to make money online using SEO, blogging, social media and marketing. Everything you need to know about starting up a blog or small business website, driving traffic and converting it into revenue. Written by internationally published technical author, David Mercer, this free eBook draws on his experience building on the world's top small business blogs. With clear and concise information that takes readers right from conception and starti [..]

5 reasons why video blogging is great for SEO and marketing

Published on 2012-07-09 10:11:42

Video blogging (adding video clips to a blog) can help to drive traffic, lower bounce rate, increase engagement and conversions, and generally improve SEO (Search Engine Optimization) and Internet marketing. Video blogging also provides plenty of "different" marketing opportunities that written content can't. Bloggers who rely on written content only may find their rankings in search engines suffering as Google continues to include more and more video results (especially from YouTube) in its or [..]

How to change domain names without losing Google traffic or SEO

Published on 2012-07-06 06:47:45

"Want to learn how to change your blog or website domain name without losing precious Google traffic, PageRank or SEO juice?" This article will provide a domain change checklist and show you the best way to transfer PageRank and SEO to a new domain without losing much (if any) Google search traffic in the process. Businesses and bloggers looking to switch their sites to a new domain name need to be careful not to lose any authority and SEO juice built up on the old domain. High ranking pages on [..]

10 steps to make money blogging with a search optimized niche blog

Published on 2012-07-04 15:38:46

"Want a clear step-by-step guide on how to make money blogging?" All you need in order to make money blogging is a steady stream of organic search traffic. Getting plenty of blog traffic from Google search results requires you to create high quality search optimized blog content. Great blog content, that is well optimized for Google search traffic, will rank higher in Google search results than content that is generic, unfocused and not properly search engine optimized (SEO'd). This ten-step ni [..]

Search engine optimizing blogs to the top of Google search results

Published on 2012-07-04 05:26:12

"Want to see how search engine optimizing blog posts gets them to the top of Google search rankings?" This article will outline, step-by-step, the SEO (Search Engine Optimization) blogging process I follow to ensure that my blog posts use the right SEO terms to drive valuable organic search traffic and make real money. If you have struggled to build up a steady stream of traffic from organic search, then the search optimizing guidelines contained in this article will help your blog to quickly st [..]

5 top small business services to help drive your business online in 2012

Published on 2012-07-03 03:39:14

"Looking for ways to reduce costs and improve efficiency with the best small business services?" This list of the top 5 small business services, 2012, will help you to streamline and grow your own business. The small business services listed here focus primarily on technology and/or online product and service offerings. In order to qualify for inclusion into our top 5 list of the best small business services, all of the winners need to be verifiable high quality, growing in popularity, innova [..]

3 best blog marketing tips for 2012

Published on 2012-07-02 15:00:01

Bloggers and small businesses looking for great tips to market their blogs are in for a treat. This article will show 3 super easy blog marketing techniques I use to get seo entrepreneur to the top of Google search rankings, and onto some of the biggest marketing, SEO and business authority sites in the world. Blogging is unique as a business model because the act of blogging itself is is marketing. Writing focused, targeted, relevant and engaging content is the best form on Internet marketing t [..]

5 top SEO and small business marketing ideas for 2012

Published on 2012-07-02 03:22:19

"Want new ideas for SEO and small business marketing in 2012?" Small business SEO and marketing must adapt to Google's Panda and Penguin algorithm updates, as well as the inclusion of paid product search results, or risk being left behind. While it can be a pain to constantly monitor changes to SEO (Search Engine Optimization) and the SEM (Search Engine Marketing) industry as a whole, there are plenty of opportunities to get ahead if you do. This article will show you five awesome SEO and market [..]

Choosing the best shopping cart solution: 5 "must-have" SEO features for eCommerce websites

Published on 2012-07-01 13:55:39

SEO (Search Engine Optimization) is a crucial component of any good shopping cart software or eCommerce solution. Using the best shopping cart software (that offers built-in, high quality SEO features), helps rank your products at the top of Google search results. Organic search traffic accounts for around 65% of all Internet traffic, and Google has the lion's share. No matter what products you are selling, or intend to sell, from an online store, SEO and Google search will play a critical role [..]

5 expert SEO tips to dominate Google search

Published on 2012-06-30 02:36:43

Expert SEO (Search engine Optimization) is vital in order to dominate Google search results. Using creative search optimization techniques can improve Google PageRankings and drive content to the top of the SERPs (Search Engine Results Pages). Every business must compete for organic search traffic because the vast majority of all Internet traffic originates with search, and in particular, Google search. But getting to the top of search results, and staying there, is not so easy. The sheer volum [..]

3 quick and easy ways to make money online

Published on 2012-06-29 04:34:44

Making money online is probably the most exciting way to make money; and the Internet offers a variety of ways to make money faster than traditional businesses might. Plus, it never sleeps and will continue to work to earn you money even when you don't. But the allure of making easy money online, overnight, and from home tempts millions of people to try their hand at getting rich online. This creates a huge amount of clutter, which becomes one of the main obstacles to earning a decent living fro [..]

Panda penalty: How content syndication can hurt small business SEO and website traffic

Published on 2012-06-27 04:08:59

Content syndication (sharing your blog content with permission) can be a great way for small businesses to get more website traffic. Sharing content on authority sites helps to establish authority and trust and drive web traffic. While I recommend syndicating your content, it needs to be done with caution and consideration for your own SEO (Search Engine Optimization) and Google search rankings. There is a hidden danger to sharing content that can lead to automatic Google penalties - especially [..]

Panda penalty: How content syndication can hurt small business SEO and website traffic

Published on 2012-06-27 04:08:59

Content syndication (sharing your blog content with permission) can be a great way for small businesses to get more website traffic. Sharing content on authority sites helps to establish authority and trust and drive web traffic. While I recommend syndicating your content, it needs to be done with caution and consideration for your own SEO (Search Engine Optimization) and Google search rankings. There is a hidden danger to sharing content that can lead to automatic Google penalties - especially [..]

How to make money online using Google AdSense and the AdWords Keyword Tool

Published on 2012-06-25 12:01:40

Here's a blogging tip that you can use to make money: Combine Google's Keyword Tool and Google AdSense to target blog content and make money from Google search traffic with contextual Google ads. Sounds easy, right? The problem is that blog content doesn't necessarily appear at the top of Google search. In order to get blog content onto the first page of search engine results, you have to learn a bit about SEO (Search Engine Optimization) keyword research using Google Adwords' Keyword Tool. Thi [..]

How to make money online using Google AdSense and the AdWords Keyword Tool

Published on 2012-06-25 12:01:40

Here's a blogging tip that you can use to make money: Combine Google's Keyword Tool and Google AdSense to target blog content and make money from Google search traffic with contextual Google ads. Sounds easy, right? The problem is that blog content doesn't necessarily appear at the top of Google search. In order to get blog content onto the first page of search engine results, you have to learn a bit about SEO (Search Engine Optimization) keyword research using Google Adwords' Keyword Tool. Thi [..]

3 best ideas to make extra money online in 2012

Published on 2012-06-25 02:59:33

"Looking for the best ideas to make extra money online in 2012?" This article will show you three of the quickest and easiest ways to make money on the Internet. The Web is a great place to make money quickly, without needing anything more than your imagination and a bit of hard work. Accordingly, all of the money making techniques discussed in this article are easy to implement, don't require any programming or technical experience, and, if done correctly, can earn a lot of money. Also, if yo [..]

3 best ideas to make extra money online in 2012

Published on 2012-06-25 02:59:33

"Looking for the best ideas to make extra money online in 2012?" This article will show you three of the quickest and easiest ways to make money on the Internet. The Web is a great place to make money quickly, without needing anything more than your imagination and a bit of hard work. Accordingly, all of the money making techniques discussed in this article are easy to implement, don't require any programming or technical experience, and, if done correctly, can earn a lot of money. Also, if yo [..]

SEO basics: Small business SEO management guide

Published on 2012-06-21 04:11:26

Want to get your small business SEO basics right? This small business SEO management guide will show you how to successfully manage SEO (Search Engine Optimization) operations to maximize the ROI (Return on Investment) for your blog or small business content. Why is it important to have a proper SEO management policy in place? The majority of Internet traffic originates with Google search. Organic search traffic is therefore one of the most important sources of revenue for any blog or small busi [..]

SEO basics: Small business SEO management guide

Published on 2012-06-21 04:11:26

Want to get your small business SEO basics right? This small business SEO management guide will show you how to successfully manage SEO (Search Engine Optimization) operations to maximize the ROI (Return on Investment) for your blog or small business content. Why is it important to have a proper SEO management policy in place? The majority of Internet traffic originates with Google search. Organic search traffic is therefore one of the most important sources of revenue for any blog or small busi [..]

SEO basics: Increase website traffic with long-tail Google keywords

Published on 2012-06-20 06:48:07

Proper SEO basics are crucial for increasing website traffic, but driving organic Google search traffic is one of the hardest aspects of blogging or small business SEO (Search Engine Optimization). Bigger, more established, websites seem to appear at the top of Google search results for all the SEO keywords you target. Without great Google search rankings, its hard to drive traffic, making small business SEO a bit of a catch-22. This SEO guide will show how to find the right Google keywords to [..]

Small business SEO competition, 2012

Published on 2012-06-20 03:46:54

"Want to be recognized as the best SEO, 2012?" The inaugural small business SEO competition 2012 is the ultimate opportunity to prove that you really are the best at creating SEO content. Entry into the SEO competition is completely free. The competition is open to small businesses, SEO consultants, SEO companies, Internet marketers, bloggers and anyone else who thinks they know SEO (Search Engine Optimization). read more

How to sell stuff online

Published on 2012-06-19 05:18:22

Selling stuff online is one of the best ways to make money from a small or home based business. Learning how to sell stuff online is also one of the best ways to make money blogging. The Internet makes it just as easy to sell books online as it is to sell electronics online - in fact, you can sell any product(s) you like. Sell other companies' products through advertising and affiliate links, or sell your own products through an eCommerce store. This quick guide to selling stuff online will prov [..]

How to make money blogging with Google Adsense and affiliate marketing

Published on 2012-06-19 02:23:16

It's important to understand how to use Google AdSense (or similar ad networks) and affiliate links effectively in order to make money blogging. But which advertising technique makes more money? This article will show when to use Google AdSense ads, and when to use affiliate links to maximize your blog's ROI (Return on Investment). Before we compare and contrast each method of advertising, it is important to note that neither will work without high quality content to drive targeted traffic. read [..]

How to turn small business ideas into online stores in 2012

Published on 2012-06-13 02:56:27

Having a great small business idea can be exciting, but the challenges involved in converting the idea into a fully operation online home based business can sometimes be daunting. Despite the current economic climate, it is easier than ever to build and operate a thriving home based business. If you're still undecided as to what home business you want to start, check out "Top 10 best home based business ideas to make money online in 2012". Making money online is both challenging and hugely rewa [..]

The top 5 marketing ideas for small business, 2012

Published on 2012-06-12 02:01:23

Coming up with marketing ideas for small business in 2012 can be a challenge. With the wide array of marketing options available, it is important to invest time and money into the most effective marketing ideas for your business. This list of the "top five marketing ideas for small business, 2012" will provide great marketing ideas for any small business, while being mindful of the major changes that have been occurring in the online world in 2012 - in particular with Google and the rise of mobi [..]

Blog SEO: How to use pagination to make money blogging

Published on 2012-06-11 13:46:39

Blog SEO (Search Engine Optimization) is vital to for anyone looking to make money blogging. Without organic search traffic arising from quality content and great SEO, blogging can be a terrible drain on resources. I am going to share a simple and effective SEO tip that has tripled my blog ad revenue and lowered my bounce rate by 15% in one go. I'll also explain why pagination worked for me, and why it has additional SEO benefits that help to drive even more organic search traffic from Google. [..]

Small business SEO tutorial: How to implement a financially viable SEO strategy

Published on 2012-06-11 05:08:04

Small business SEO (Search Engine Optimization) is an industry that promises great returns but rarely delivers. This doesn't change the fact that SEO is a financially viable business strategy, when done properly. Great SEO, that drives quality Google search traffic, can generate income far in excess of the financial and human resource investment. The reality is that it takes experience and skill. Something that many businesses overlook or disregard - starting a blog is not sufficient! This tutor [..]

How to drive web traffic by outsourcing business blogging to a freelance blogger

Published on 2012-06-08 07:04:30

Tired of lackluster blog traffic? Is your business blog not performing as well as you like? Why not outsource your business blogging activities to a freelance blogger? If you're sick of seeing other businesses' articles appearing on the front page of Google, and wondering how to get your business website rankings up, then outsourcing to an expert freelance blogger could be the answer. This article will discuss why outsourcing your blogging activities is a good idea, what to look for in a busine [..]

Top 10 best home based business ideas to make money online in 2012

Published on 2012-06-07 02:14:18

Home based businesses provide genuine opportunities to make money online in 2012. Marketing or selling through an eCommerce store, online shopping cart, blog or website brings great opportunity, as you'll see in my list of inspirational business successes later in the article. Home based businesses and startups are far easier to establish now than just a few years ago. And now more than ever, entrepreneurial spirit and small business startups (from the home, garage, dorm room, etc) are needed t [..]

How to make money blogging

Published on 2012-06-06 07:38:56

If you are thinking of starting a blog, or want to make money blogging, then this comprehensive blogging guide will highlight what you need to increase web traffic and make money. Whether you own a small business and want to make money selling goods, or whether your want to make money from advertising or affiliate links, the process is the same. Blogging isn't rocket science, but it does require some initial organization before it is effective as a money making enterprise. read more

Why Google is shooting itself in the foot with paid product search

Published on 2012-06-05 16:41:29

Google Product Search is now for paying advertisers only - free product related search results are no more. Instead merchants will bid to have their products displayed above organic search results. By making a fundamental change in the way they operate, Google is tampering with the Internet ecosystem that they helped to build. Google might have built up our Internet ecosystem virtually single-handedly, but it's no longer the only game in town. Social media is putting up its hand and shouting " [..]

5 best Internet marketing services for small business, 2012

Published on 2012-06-05 06:20:31

Utilizing the best Internet marketing services is vital for small business in 2012. And, with the massive changes to Google search, Panda, Penguin, Knowledge graph, and paid product search, it is now crucial to ensure a diverse Internet marketing strategy. Up until 2012, many small business websites could get a decent amount of organic search traffic from Google with decent quality content, a dash of SEO, a good social media marketing strategy and a bit of determination. This is going to change [..]

Local SEO guide: How to refine local search terms to master Google search

Published on 2012-06-04 15:58:10

Local SEO is a powerful way to drive high quality Google search traffic. Local search terms can be improved by refining keywords for a local target market - if you understand local search preferences in the target region, that is. This local SEO guide will show how fairly deep marketing insight can be derived by analyzing local search trends and isolating specific search terms using the freely available Google Adwords Keyword Tool and the equally freely available Google insights for search. read [..]

Small business SEO & Internet marketing strategy guide, 2012

Published on 2012-06-04 02:50:49

"Looking for the best small business SEO and Internet marketing strategy guide for 2012?" Without doubt, 2012 is going to be a year of radical change and opportunity for small businesses with the right SEO and Internet marketing strategies in place. This SEO and Internet marketing strategy guide for 2012, will highlight the current state of the SEO and Internet marketing landscape, and provide motivation and guidance for making the right strategic choices going forward. read more

How Google Product Search will affect small business SEO SEM strategies and how to cope

Published on 2012-06-03 03:23:09

"How will small business SEO SEM strategies need to adapt to Google Product Search?" This article provides insight on how to avoid an SEM (Search Engine Marketing) meltdown, and ensure that Google Product Search doesn't decimate your small business. Google Product Search is a change in the way Google presents product related results in search. Read "How paid Google product search results affect the future of SEO and Internet marketing", for some background information on Google Product Search an [..]

"Google insights for Search" as the best free SEO tool for small business SEO

Published on 2012-06-02 10:39:51

"Is Google insights for Search the best free SEO tool available for small business SEO?" This SEO tutorial shows how to combine SEO (Search Engine Optimization) keyword research with Google insights for Search to drive targeted Google search traffic to your website or blog. Organic search traffic generated by SEO is vital for small business and with the recent release of paid Google product searches, small business SEO is going to need to adapt to survive. read more

How paid Google product search results affect the future of SEO and Internet marketing

Published on 2012-06-01 08:29:09

The recent announcement of paid Google product search results has caused a massive furor. But what does it mean for SEO (Search Engine Optimization) and Internet marketing? To answer that question it is first important to point out that Google's whole ethos (at the start) was to provide the best possible search results without commercial bias. This is why search experts are worried that this change in policy (albeit only for product searches) heralds the dawning of a new commercialized Google. [..]

How to research SEO keywords: Five SEO tips from top SEO experts

Published on 2012-06-01 04:25:37

Selecting the right SEO keywords can help your content dominate Google search results. The following five SEO keyword research tips, collated from various SEO experts, shows how anyone can do this - no SEO experience required. This article provides five top SEO keyword research tips and techniques that I use to get my content to the top of Google search results and attract higher quality Google traffic. read more

Small business SEO tutorial: How to attract higher quality Google traffic

Published on 2012-05-31 08:03:37

This SEO tutorial will highlight five easy SEO strategies to increase the quality of Google traffic coming to your small business website. Higher quality Google traffic means a higher rate of conversion, which in turn means a greater ROI (Return on Investment) - basically, more revenue for your business. Small business owners aren't necessarily web technology gurus, so I've restricted the SEO tips and tricks included in this tutorial to only those that are quick and easy to implement, and don't [..]

What is SEO? Here's the ultimate small business SEO guide

Published on 2012-05-30 16:03:07

Addressing the question "What is SEO", this ultimate small business SEO guide will give you a comprehensive, and easy-to-understand guide to all aspects of SEO for small business. This main aim of this SEO guide is to help entrepreneurs, bloggers and small business owners understand and appreciate every aspect of SEO in a logical and practical way. In addition to breaking down SEO into it's six major constituent disciplines, you'll also get practical and in-depth advice and information on: rea [..]

How to save money on printing, printers, printer ink, ink cartridges and ink toner

Published on 2012-05-30 08:10:33

Ordering cheap, high quality printer ink, ink cartridges and ink toner for efficient and cost-effective printers is one of the best ways to cut back on business expenses. This article provides a comprehensive resource for finding and ordering the best quality ink, toner and ink cartridges at the lowest price, as well as ordering fast, reliable custom printing services for business. I've also included a section on how to cut printing costs by listing some newer, more efficient printers at disco [..]

Five top SEO tips for small business bloggers

Published on 2012-05-29 03:18:17

The following top SEO tips and tricks can help your content rank higher in Google search results - no SEO experience required. I use these particular SEO techniques to get my small business blog posts to the front page of search results, for targeted SEO keywords and phrases, all the time. It's not hard at all. Be aware that implementing these SEO tips alone won't skyrocket your content to the front page of Google. Any simple SEO tricks, such as these, have to be implemented within the context [..]

Drupal development tutorial: Modelling business workflows with Drupal, Views & Rules

Published on 2012-05-28 15:03:18

Using Drupal development to model corporate and business workflows is one of the pleasures of modern computing. Drupal has incredibly powerful, abstract business workflow tools in the form of the Views and Rules modules/projects. These combine seamlessly with a suite of powerful core modules that we will also make use of, such as Taxonomy and Roles. read more

Small business startup problems? Here's advice and solutions for the five top startup problems

Published on 2012-05-28 07:50:33

Small business startup problems are unavoidable. Regardless of what industry or niche your small business focuses on, you'll need to tackle and solve several startup problems common to all businesses looking to get online. Many startup problems arise from technical issues related to operating a blog, eCommerce store, or website - mainly because small businesses aren't necessarily experienced in PHP, CMS, SEO, blogging, Internet marketing, social media, and so on. Before we begin, you might want [..]

BYOD: Top five mobile devices for business, 2012

Published on 2012-05-25 04:15:14

BYOD (Bring Your Own Device) is becoming a standard way of allowing business people to work with the mobile device of their choice wherever they go. BYOD makes it easy to use your own tablet, PDA, smartphone, or whatever, to attend business meetings, functions and events, or simply connect to your corporate network. But knowing which mobile device to purchase can be tricky because it depends not only on what is available, which manufacturers offer the best guarantees or warranties, but also wha [..]

List of must-read SEO and Internet marketing articles for business

Published on 2012-05-24 17:05:34

SEO and Internet marketing are integral parts of any successful online business. Internet startups, entrepreneurs, businesses, as well as bloggers all need to pay heed to SEO and Internet marketing if they are to succeed online. I often come across great SEO and Internet marketing articles through the course of my work, and I thought I would share some of my best SEO & marketing articles as well as some of the best that I have found on the Web. read more

The five stages of launching a successful Internet startup

Published on 2012-05-24 03:43:06

Every Internet startup goes through five distinct stages on the way to making money and succeeding. This article shows you how to identify and guide an Internet startup through each stage and succeed early. Startups can be any type of enterprise ranging from a blog about baking, to an affiliate marketing website, to an eCommerce store. Whatever your startup does, it will go through the same five stages on the way to success. Identifying and understanding each of these stages in your own busines [..]

SEO how to: Using Image SEO to appear higher in Google search results

Published on 2012-05-23 08:25:58

Image SEO is relatively overlooked in the SEO world. The fact is that proper image SEO can drive just as much traffic as properly SEO'd content, sometimes more. SEO tip: Image SEO can help you leapfrog better ranked content and appear higher up in the SERPs (Search Engine Results Pages), because Google gives visual content preferential visibility. This article shows, using some cool webmaster tools search query graphs, how to better select and optimize images, and use them to drive more visitor [..]

The latest Internet marketing techniques & SEO tips using Google analytics' Real-Time

Published on 2012-05-21 05:00:46

Google analytics Real-Time has opened up a host of new SEO tricks and Internet marketing techniques to help businesses and marketers create more flexible and responsive SEO, content, ads, and marketing campaigns. This article explores the analytical features of Real-Time and then provides a list of exciting new marketing and SEO tips & tricks to help you get the most out of your web content, ad campaigns and social media marketing. Features of Google analytics' Real-Time read more

Top 10 small business software products, 2012

Published on 2012-05-19 08:51:06

Looking to buy small business software and tools for your home office? Check out this ultimate list of the top ten most popular small business software packages in 2012. Whether you're looking for the best version of Microsoft office for your home or small business, anti-virus or network security, tax and payroll management software, small business servers to run your office systems, small business accounting, business productivity software tools, or even some great value added software packages [..]

Best SEO tools list: Top SEO software sites ranked by their own SEO performance

Published on 2012-05-18 09:18:50

"Which of the top SEO software companies have the best SEO?" Check out this super cool list of the best SEO tools and software sites ranked by the SEO performance of their domains. See the world's best SEO software services go head to head for rankings in our "top SEO tools table". SEO (Search Engine Optimization) plays a huge role in helping to drive over 50% of global Internet traffic. That's why you should care which SEO software companies "walk the walk". read more

How to test SEO: Top free SEO tools to easily check the SEO of any page

Published on 2012-05-17 03:07:44

"Want to learn SEO like a pro?" "Want to know how to check if a company is any good at SEO before hiring them?" "Tired of being taken for a ride by useless SEO companies that promise the world but deliver nothing?" Now you can fight back. Check out these great free SEO tools you can use to quickly improve your own Search Engine Optimization or test whether your SEO company is 'exaggerating' their SEO skills.. Whether or not you have any technical SEO experience (HTML, JS, CMS, PHP, .htaccess, e [..]

How to use Amazon sales rank tracking to provide real-time Internet marketing insight

Published on 2012-05-15 03:12:02

The Amazon sales rank is an hourly updated measure of the relative sales performance for products sold via Amazon. Tracking Amazon sales ranks can be used as a good indicator of sales performance in real time, as well as for powerful competitive sales analysis. From an Internet marketing perspective, having a real-time record of the changes in an Amazon product's sales is incredibly useful for gathering intelligence on conversion rates and ROI (Return on Investment). read more

Does your company have a skills shortage? How to adapt your corporate recruitment strategy

Published on 2012-05-14 09:42:42

Startups and business experience perennial shortages of highly skilled personnel. Recruitment becomes an expensive ordeal, often with unsatisfactory results. This is largely because companies insist on using hiring strategies are ineffective and outdated. Even companies that use the latest social media platforms for headhunting and recruitment are largely doing the same old thing, just on a shiny new platform. read more

5 step Internet marketing & SEO 'how to' for professionals

Published on 2012-05-14 04:09:06

Want to know how to to get more clients via Internet marketing? Professionals in all industries can benefit greatly from implementing quick and easy Internet marketing and SEO (Search Engine Optimization) - you don't even need any technical or Web experience to get started. So long as you put a little bit of effort into your website or blog on a regular basis, you can build a thriving practice - with customers coming to you, rather than you having to pay for advertising to attract them. The ni [..]

10 step assessment: How to hire an SEO consultant or Internet marketing company for your business

Published on 2012-05-12 04:55:40

Are you looking to hire an SEO company? How about social media marketing, or general Internet marketing for your business? Hire the right company using my ten easily verifiable, online indicators of SEO and marketing competence. SEO and marketing are crucial services for any business hoping to get traffic and make money online. This article shows you free tools, tips and tricks to grade the SEO, social, technical, and marketing skills of the people you entrust with the success of your enterprise [..]

The top five SEO services for small business, 2012

Published on 2012-05-11 01:45:37

Check out this list of the top five SEO services and companies for small business in 2012. Also included is an "Honorable mention" section for SEO companies that offer great SEO or SEM products and services, but didn't quite make it into the top five. Regardless of whether you are looking for a complete suite of SEO tools to help monitor and manage your content, to hardcore SEO anlaytics software for business, to top quality SEO advice and consulting, this list of the top five SEO services, 2012 [..]

SEO Blogging tips: How to use Google analytics search data to inspire new content

Published on 2012-05-09 02:59:42

"How do I improve my blog's SEO for long tail keywords?" I've got a blogging tip that is straightforward, and involves using Google's organic search analytical data to find SEO keywords and phrases that people have already searched on. Google already provides a keyword research tool as part of its Adwords advertising service. This can be a great help in finding SEO keyword and phrase variations. But, the best source of SEO keywords and phrases can be found right in your own Google analytics data [..]

Killer SEO tip: How to make the long tail pay

Published on 2012-05-08 03:31:11

Content, like SEO, has a long tail. The long tail, in SEO terms, refers to "all the SEO keywords and phrases (usually longer ones) that tend to send only a small amount of traffic, if any". Likewise, when it comes to content, some articles, blog posts, or marketing material will drive large volumes of qualified traffic, and others won't (i.e. your content long tail). If you're in the mood for being sneaky and getting a lot of SEO juice without having to work too hard, then read on. This articl [..]

Panda & Penguin friendly SEO: A business guide to recovering from Google's algorithm updates

Published on 2012-05-07 05:38:39

Many legitimate business websites and blogs have been hit hard (disappeared from search results) by Google's Panda & Penguin algorithm updates because the SEO companies they hired used spammy SEO techniques or SEO over-optimization. Organic search traffic from Google and other major search engines constitutes around 50% of all Internet traffic. Losing valuable visitors and customers as a result of a penalty arising from webspam SEO techniques can be devastating for any startup, business, blogger [..]

Five money making SEO tips for small business online stores

Published on 2012-05-06 07:53:23

Small businesses operating their own online stores have to use SEO (Search Engine Optimization) to drive traffic, convert visitors into customers and make money online. But, most traditional small businesses don't have the time or resources to implement a sustained SEO campaign, or pay a good SEO company to drive traffic on their behalf. Without a steady flow of qualified traffic (that comes from SEO, social and Internet marketing), operating an eCommerce (online store) site may not be financi [..]

Five awesome tips to extract valuable SEO secrets from Google analytics data

Published on 2012-05-04 03:29:33

Google analytics provides a wealth of valuable SEO data. But are you using it to its full potential to help create better content, drive more traffic and convert it more effectively? It often helps to mine Google analytics data for SEO intelligence with a specific business objective in mind. The analytics and SEO tips covered in this articles are all techniques I use to help me decide what new content to create, and whether or not my content is making an impact. read more

How to create award winning blog content from a small business 'Top mover'

Published on 2012-05-02 04:02:03

Site prebuilder is one of the world's top small business blogs! Recently, Technorati started sending more and more traffic to my business blog. Increased referral traffic from any source is an important indicator that more traffic can potentially be leveraged, or new connections made. In fact, my blog "Strategies for business online" has jumped to number 40 in the global 'Small business blogs' rankings, and is currently number 2 on the list of "Top movers" in that category. read more

How to double your search traffic using SEO, Webmaster tools and Google analytics

Published on 2012-05-01 08:53:32

Content and SEO has helped me increase Google organic search traffic by 100% nearly every three months for the last year and a half - despite Google's Panda and Penguin updates. Fresh content and great SEO are key factors in driving growth in traffic (and revenue), but there's a lot more to it. Organic search traffic still accounts for about half of all Internet traffic volumes, dwarfing social media traffic. This makes SEO an important component in any Internet marketing campaign, but Google's [..]

Drupal SEO: The best how-to, with bonus SEO tips and tricks, for Drupal webmasters

Published on 2012-04-30 06:52:18

"How good is Drupal for SEO?" The answer: great Drupal SEO is easy to implement with the right SEO strategy, information and modules. However, Drupal makes it easy to shoot yourself in the proverbial SEO foot at the same time, so you have to be careful. Fundamentally, Drupal is a great SEO friendly platform. With the right information about how and where to tweak Drupal for SEO, you can have a lean, mean SEO machine that outperforms and out-competes your competitors. read more

How to find the best SEO service in the Google Panda & Penguin era

Published on 2012-04-28 08:33:26

Finding the top SEO company to drive quality traffic to your business blog or website, without getting penalized by Google's Panda and Penguin algorithm updates, is vital to the health of your organic search traffic. A previous article of mine entitled "Google's Panda and Penguin updates are great for bloggers, marketers and business", evoked several tales of horror regarding how paid SEO services had ruined legitimate business websites by using webspam and SEO over-optimization techniques. read [..]

Google's Panda and Penguin updates are great for bloggers, marketers and business

Published on 2012-04-27 03:30:57

Google's Panda and Penguin updates mean more traffic for bloggers and quality content producers! In the meantime, SEOs are trying desperately to sidestep the Panda and Penguin updates, and recover their search engine rankings and organic search traffic. Why? Because they aren't creating great, useful, funny, engaging, interesting and valuable content with only the recommended amount of "good practice" SEO. Why? Because creating high quality content requires not only time, effort, creativity and [..]

SEO and social marketing resources to grow your small business quickly

Published on 2012-04-26 01:40:24

Small businesses need to grow quickly, and an effective SEO and social marketing policy can make it happen. The ROI (Return on Investment) for both SEO and social media can be fantastic, but only if done correctly. Many startups, entrepreneurs, and small businesses experience no small amount of frustration following the same advice handed down to them by more successful marketers and bloggers. "Create content. Make it interesting. Traffic and revenue will follow." read more

How best to target new social, marketing, business or blogging connections

Published on 2012-04-25 07:49:12

Building up traffic volumes, getting more readers to your blog, increasing conversions and maximizing ROI (Return on Investment) for marketing or business, all rely on making connections with the influential people in your niche. Getting content shared across the social media networks, or onto news websites and blogs, doesn't happen because you've written a blog post. Millions upon millions of people add blog posts each day. read more

Choose from the best eCommerce & shopping cart business solutions

Published on 2012-04-24 07:00:20

"How do I build an online eCommerce website?" It's easy. Building an online store, integrating eCommerce features into an existing website, or using a third party shopping cart application is now easier than ever. There are plenty of excellent eCommerce software platforms that provide a huge range of features for entrepreneurs and small business. The trick is ensuring that the one you select is going to be a perfect fit for your business requirements now, and as the business grows. read more

Three laws of blogging that get traffic and maximize ROI

Published on 2012-04-23 03:42:51

How well you make money from your blogging, or from getting traffic to your business website from publishing content online, determines whether or not you will succeed. Without the ability to generate a stream of income (a positive ROI), blogging is not really a sustainable business practice. Blogging requires, thought, effort, time, creativity and skill. This is why so many people are prepared to put in a huge amount of effort to find workarounds for Google's Panda updates, instead of simply cr [..]

Anatomy of a blog post: How to get more traffic and social engagement from your content

Published on 2012-04-22 06:50:48

Get more traffic to your blog or website simply by using better content structure, designed to increase social buzz and organic search traffic from SEO - just follow a solid "blog post template". From blog posts to tweets, the way you structure your content and communications plays a crucial role in whether or not you generate social buzz and interest, and, further down the line, organic search traffic. This article lists the structure (a social and SEO template for my content) I use to generate [..]

The top five tips that teach you how to rock social media

Published on 2012-04-18 15:41:02

Getting more traffic and more followers via social media is a critical part of any Internet marketing campaign - regardless of whether you are a blogger, entrepreneur or traditional business. Granted, there might be small differences in the way each of us need to approach social marketing, but fundamentally, we all have a lot in common too. read more

Guest blogging is critical to marketing and business

Published on 2012-04-18 02:51:45

Gaining exposure on high traffic sites with a guest blog post is one of the best ways to get more traffic for your business. Becoming a regular guest blogger will help to earn you more followers, and income. Ultimately, it's a numbers game. The more readers you can reach, the more likely you are to attract new fans, followers and customers. This article is going to talk about why it is important to create guest blogs, how to do it effectively, show how industry professionals are doing it, and di [..]

Talking about other people is the most powerful way to get more traffic

Published on 2012-04-16 05:07:42

"How do I get more traffic?" Every blogger and marketer out there goes to great lengths to bring visitors (drive traffic) to their blog or site using content. But very few people are succeeding, and there are good reasons for this. First of all, the cold hard reality of business and marketing blogging is that there is so much content being created that not everyone will succeed. The vast majority of traffic is sucked up by the big blog, news and social media sites, which leaves a small share of [..]

Top reasons why your content is not driving traffic and how to fix it

Published on 2012-04-15 07:52:49

"What is wrong with my blog?" "Why can't I get readers?", "How do I get more traffic?" If you're creating great content on regular basis, but not driving traffic or engaging new customers then you need to understand what to change, before you expend additional resources. To paint the picture: there are millions of bloggers, social media marketers, content marketers, startups, entrepreneurs, affiliate marketers, you name it, all creating content. There simply aren't enough eyeballs to consume al [..]

Affiliate marketing practical: CTR, EPM & EPC

Published on 2012-04-14 08:21:22

Affiliate marketing is a great way to earn money (monetize) from your blog or business website's content. This article will discuss techniques, tools, tips and tricks for entrepreneurs, bloggers and content marketers to understand how to drive and convert traffic at the highest rate possible. Affiliate marketing is a numbers game in which you have to continually strive to keep your impressions high, the CTR (Click Thru Rate) high, and the EPM (Earnings per 1000 impressions) and EPC (Earnings Per [..]

The best eCommerce shopping carts, online store builders, and business resources

Published on 2012-04-13 10:15:02

Build an eCommerce website today! The eCommerce industry is worth hundreds of billions of dollars in the U.S. alone. eCommerce provides virtually unlimited opportunities to make money for any entrepreneur or business willing to create an online store. With more and more consumers willing to reach for their wallets online, it makes sense that your business or startup should be geared to benefit. And, creating and operating an eCommerce website or online store gets easier all the time. read more

The magic ingredient: What to change about your blog and social in order to succeed

Published on 2012-04-11 06:32:26

If you're blogging regularly, using SEO, sharing content socially, sending out newsletters, marketing, and doing everything right without success, then I've got a magic tip that will turn things around. The largest, and most successful blogs in the world all do one thing very well - they talk about other people, bloggers and businesses. Talking about other people works. It really does. read more

Comparing Return on Investment (ROI) for paid traffic (PPC) vs. blog and organic traffic

Published on 2012-04-09 09:34:45

How do you decide whether blogging or paying for traffic (PPC) brings a greater return on investment (ROI) for your business? There are pros and cons to both methods of driving traffic. Everyone insists that "content is king" and that a blog is essential for all startups, entrepreneurs and businesses. PPC ads require a cash outlay, making them risky for cash-strapped small business and entrepreneurs. But is that the end of the story? read more

Return on Investment (ROI) calculator for blog and business content

Published on 2012-04-09 04:39:47

How does the money you earn from blogging, social media, content and other web activities compare to the cost of your labor, advertising, and other operating expenses. Here's a simple online calculator that let's you determine your blog, brand or business website's Return on Investment (ROI). I've also included a list of the top books, products and services that can help you minimize your costs and increase revenue from sale, affiliate marketing and advertising, to help you make as much money as [..]

Content revenue calculator for bloggers and businesses

Published on 2012-04-08 11:47:08

How much money can a blog post earn? Here's a simple and quick revenue calculator that lets you calculate your content's Return on Investment (ROI) in U.S. dollars, per week. I also list some of the top ways to generate money from your content and will help you to earn even more. In addition, I've included a list of the best books on how to make money from blogging and online content. It's important to realize that any blog or web based revenue calculation must take into account a number of fac [..]

Top five questions to ask your head of digital marketing and SEO

Published on 2012-04-04 01:26:25

SEO (Search Engine Optimization) is about much more than introducing carefully selected keywords and phrases into marketing content to optimize for organic search; or build up backlinks to increase traffic. The phrase SEO has become far more broad. It's now often used as a synonym for anything involving PPC, conversion optimization, analytics, social media, and a host of other activities. read more

Five ways to make more money using analytics

Published on 2012-04-03 02:05:08

Using analytics (Google or otherwise) to open up the sales funnel, increase conversions and make more money from your blog or website content is crucial to sustainability. This article will demonstrate some quick and easy ways to use analytics to improve your advertising, affiliate marketing and conversions strategy. Regardless of whether your particular website offers products or services, is supported by ads, or uses affiliate links to drive revenue, the analytical strategies used to increase [..]

Five reasons why Drupal is great for business

Published on 2012-04-02 01:52:22

Drupal is an excellent tool for building and operating a wide range of client facing websites and corporate intranet sites. It has powerful features built into the core, and comes with a massive array of modules that extend its formidable default functionality. I recently spent some time in Canada, and was invited to talk to the people at Disney's Club Penguin about the advantages and uses of Drupal. One of the things that struck me, during the meeting, was how advanced Drupal was in comparison [..]

Five star reviews for "Internet marketing with WordPress"

Published on 2012-04-02 00:19:18

Internet Marketing with WordPress has maintained an average of five out of five stars on Amazon. This is a fantastic achievement for a book that is in itself an experiment in online marketing. I wrote Internet Marketing with WordPress to provide bloggers with a short, concise, practical and powerful way to drive traffic and convert it efficiently using the readers' own subject passion and blogging skills. The idea was to make sure that all WordPress bloggers derived the same benefits from their [..]

Save time and money ordering office supplies and business equipment with a sourcing specialist

Published on 2012-03-28 03:21:37

Save time and money by getting a free quote from a business and office sourcing specialist. Order insanely discounted office supplies, business hardware, custom printing, branding, gadgets, telecommunications, software, furniture, accessories and services from the biggest brands, all from a single source. Normally, small businesses use preferred suppliers to meet their operational requirements. Stationary and ink from supplier X, new computers from supplier Y, office furniture from supplier Z. [..]

The best business web hosting services, 2012

Published on 2012-03-27 03:45:41

Check out the latest top web hosting services for business. I've included a range of services that cater for everything from a small blog all the way up to an enterprise level eCommerce site. I'll talk about how to choose the right web hosting service for you and your business at the end of this article. It's also important to note that I have included a few companies that aren't necessarily dedicated website hosting services. For example, some companies offer eCommerce web software that is ho [..]

The best small business web hosting services, 2012

Published on 2012-03-27 03:45:41

Check out the latest top web hosting services for business. I've included a range of services that cater for everything from a small blog all the way up to an enterprise level eCommerce site. I'll talk about how to choose the right web hosting service for you and your business at the end of this article. It's also important to note that I have included a few companies that aren't necessarily dedicated website hosting services. For example, some companies offer eCommerce web software that is ho [..]

The 5 best small business web design companies

Published on 2012-03-26 00:58:41

Check out the web design services that everyone is using these days - almost all of them offer a free trial. High quality web design is crucial for startups, entrepreneurs, affiliate marketers and small business. Not only does the look and feel of a website's design impact on how customers view a service or product, but it can also affect conversion rates and sales. Website design is one of those disciplines that requires both art and science. Art, because aesthetic appeal is very important, and [..]

Five money-saving products and services for the modern small business and office

Published on 2012-03-24 06:25:25

Check out these five absolutely brilliant office and business money savers. Perfect for small businesses, startups and entrepreneurs who need to lower their costs and maximize efficiency. This list covers a range of products and services that are useful to all business ventures - since almost all businesses have very similar basic needs, such as communications, marketing, sales and administration. read more

Social influence trumps SEO on leading blogging and marketing sites

Published on 2012-02-26 06:01:05

See how social influence is vastly more important than SEO to leading bloggers and marketers. Gain insight into how popular bloggers became successful through their blogs and social marketing efforts. While it is always important to focus on improving your own site's SEO and social media influence, one of the best ways to improve is to learn from the people who have already succeeded. This article will analyze and compare a range of SEO metrics against the social influence of a number of well k [..]

Improve your SEO and compare the SEO of five leading SEO sites

Published on 2012-02-24 08:00:49

This article will show you how to increase your site's performance and speed related SEO, and compare the SEO of five other major SEO sites. Taken from the Yahoo Developer Network: YSlow analyzes web page performance by examining all the components on the page, including components dynamically created by using JavaScript. It measures the page's performance and offers suggestions for improvement. read more

How to properly calculate social media ROI

Published on 2012-02-17 06:11:04

The problem much of the world is having with social media is how to gauge its value. Everyone knows there is value to be had, but measuring it is proving to be tricky. CFOs are tearing their hair out and driving CMOs crazy with demands of financially quantifiable returns. The truth of the matter is that social does not quantify in a straightforward manner. Businesses must adapt. The answer, for me, is that social engagement, reach and more ethereal social quantifiers like trust and authority (co [..]

Seriously! Stop throwing money at SEO

Published on 2012-02-16 03:11:32

If your website or blog is not completely dreadful, then any money you spend on SEO is wasted. SEO, as an industry, is the result of poor website development in the formative stages of the Internet. If search engines couldn't index a blog or site properly, then that site was at a disadvantage. Since search was the only game in town, "SEO experts" popped up overnight to meet a demand. The demand was created by businesses looking to attract... well, more business... from the Internet. SEO was a p [..]

Content: Where's the return on investment?

Published on 2012-02-15 23:58:03

SEO has a lot to answer for. Primarily, the fact that the Internet is awash with redundant, duplicate, plagiarized and otherwise useless content. A result of individuals and organizations trying to increase their online visibility and organic search traffic. Everyone has been told that "content is king", but almost without exception, the wrong reasons have been cited. It is worth investing time and effort in creating content, but probably not for the reasons you think. If you have spent hours c [..]

Infographic: New York Times Bestseller book sales analysis

Published on 2012-02-15 03:54:20

It's the ultimate honor for a book to be included in the New York Times bestseller lists. Authors and publishers gain prestige, recognition and... more sales. But why do some books get chosen over others? I wanted to see how closely the NY Times bestseller lists matches popular opinion. Are the books selected for inclusion into the NY Times bestseller lists chosen because they are actually bestsellers, or are they bestsellers because they are chosen? read more

InfoGraphic: Dummies author earning nearly $6000 a week off one title

Published on 2012-02-08 05:12:34

The "Dummies" brand is ubiquitous. I don't think there's anyone who hasn't heard of some topic or another that doesn't have a matching dummies title. But how well do these books really sell? I decided to track the sales of five leading dummies titles to get a feel for the type of sales these books were making over the typical week. The results may surprise you - earnings for some Dummies books show they're not all that stupid ;) It turns out that, on average, their sales figures are modest but n [..]

The #1 rule for eCommerce conversions explained

Published on 2011-07-05 10:15:33

I generally don't like to speak in absolutes - especially when it comes down to starting and operating a successful online business. there's a lot that goes into a successful business and many different aspects of the site, the marketing, operations,

Ultimate checklist for Internet startups & online businesses

Published on 2011-07-04 11:21:32

Unlike traditional businesses, which often have structure imposed on them by the financial entities that finance it, starting a business online often requires nothing more than an idea and a website or blog. You don't have to write a business plan be

Using keyword rich names to capture first page search results

Published on 2011-07-01 08:19:16

Organic search traffic is one of the most important sources of traffic in any business. Social media can have a greater or lesser effect, but for long term consistent traffic, nothing beats getting your blog, site or business to the top of the SERPs

"What is marketing?" and why you should be answering the same question

Published on 2011-06-29 09:59:33

This is not yet another article that answers the question "What is marketing?". Instead, it tells you how to use Internet marketing, along with some SEO keyword research, to cleverly drive targeted traffic for your blog, startup, business or eCommerc

How good SEO content can have pleasant, unexpected financial results

Published on 2011-06-28 10:15:04

I've always been a staunch proponent of inbound marketing - in particular, I think creating genuinely useful, highly-relevant, SEO enhanced content can, in the long run, benefit pretty much any type of online endeavor you can imagine. I also need to

Internet marketing for online store (eCommerce) owners

Published on 2011-06-27 06:52:21

Many eCommerce site or online store owners tend to shy away from creating content in order to market their website online. After all, the accepted wisdom for converting customers as efficiently as possible is to show products clearly and attractively

SEO and marketing shortcomings of hosted WordPress blogs

Published on 2011-06-22 10:01:36

Let me begin by saying that I really like WordPress. It's not my intention to discourage people from using it as their web platform of choice in any way. My intention is to make people aware that using a hosted WordPress.com blog comes with some fair

SEO blogging tips for business

Published on 2011-06-21 09:08:45

Businesses, especially small businesses and small business owners, often find it difficult to keep blogging over the kind of timeline necessary for a good blog to start driving decent traffic to a site. Often, the problem centers around finding the b

Separate individual business offerings for increased ROI

Published on 2011-06-20 09:31:04

Businesses (both large and small) often have multiple offerings. These may be related or completely distinct depending on the nature of the products and services offered. For example, a content producer may also offer standalone design services since

SEO & Internet marketing: Defining & refining your offering

Published on 2011-06-17 09:13:43

In an earlier article entitled "Awesome SEO tip for effective Internet marketing", I discussed the SEO importance of selecting a business tagline that was not only both relevant and meaningful to humans, but also contributed to the site's SEO profile

Easy 8-step Internet marketing

Published on 2011-06-15 10:11:16

Internet market is crucial to any online business or startup. Without the life-blood of regular traffic bringing existing and new customers, readers and fans to a site or blog, revenue and profits will suffer. In order to ensure a positive growth in

How to implement responsive Internet marketing

Published on 2011-06-14 09:21:33

Many people tend to view Internet marketing as a project. We talk about marketing campaigns, which by definition, have a start, and, at some point, an end. In fact, Internet marketing is an ongoing cycle. The parts of the Internet marketing process t

Confidence in small business Internet marketing

Published on 2011-06-13 08:17:15

Entrepreneurs and small businesses often struggle to work out the best way to begin an effective Internet marketing campaign for their business. The answer isn't immediately straightforward because as any good online marketer will tell you, the marke

Is browser compatibility killing your online business?

Published on 2011-06-01 08:47:57

Currently the world's browser share of the market is divided into 3 main players. Internet Explorer has around 40% of the market and is steadily decreasing in popularity. FireFox has around 30% of the market and remains steady. Chrome has around 20%

Lowering your online business costs

Published on 2011-05-31 05:38:03

There is almost no way to achieve 100% efficiency in business, practically speaking. The upside to this is that there is always "room for improvement". If you find that your business is chewing up time, effort and resources on things that aren't dire

Debunking some common SEO myths

Published on 2011-05-30 09:13:22

There's a lot of confusion about what should and shouldn't be done to improve a blog or site's SEO. For any good piece of advice, it's likely that there are hundreds, if not thousands, of web pages that will advise something slightly different, drast

SEO power pages

Published on 2011-05-27 08:51:53

SEO, or Search Engine Optimization, is an important topic. Currently, Google monthly search engine traffic, worldwide, runs at around 7.5 million for the term "SEO", and there's a host of related terms such as "search optimization" and "search engine

Comparing major social and media sites

Published on 2011-05-26 10:14:13

Generating buzz and hype around content you create is an important aspect of internet marketing. Social media can help to build traffic, increase reach, build authority and credibility and ultimately, lead to more revenue. Provided you provide infor

How to hire quality developers, Internet marketers & SEO experts

Published on 2011-05-24 09:00:12

There's a been a lot of talk recently about the propensity for bloggers, marketers, business owners and everyone else, buying into the hype about this or that. Currently, the "big thing" is social media, and businesses are forking out big bucks to fo

Page load time - the online business killer

Published on 2011-05-24 05:31:02

Page load time is one of the many factors that determine where in the SERPS (Search Engine Results Pages) Google places your site. What is your average page load time? If you don't know, then the chances are you are losing customers and revenue witho

Increase revenue with interactive content

Published on 2011-05-23 05:53:38

Entrepreneurs, bloggers, internet marketers and businesses tend to forget that content (in particular, blog posts) doesn't have to be passive. We tend to think of content as a way to build up our online profile, build PageRank and authority, help wit

Awesome SEO tip for effective Internet marketing

Published on 2011-05-20 10:40:42

Entrepreneurs, small business owners and startups can all make a powerful contribution to their website's SEO (Search engine optimization) with one easy, but ingenious, change to their business' brand. You don't even have to be an SEO expert to imple

Master Internet marketing

Published on 2011-05-20 08:25:30

Internet marketing is a multi-faceted discipline that is becoming more and more important as time goes by. Every year the online economy grows, and businesses that don't compete online are missing out on a real opportunity to grow and prosper. The pr

Topical business blogging and the LinkedIn IPO

Published on 2011-05-19 11:27:51

The Internet is currently "stripping a bolt" over the massive surge in investor interest in the LinkedIn IPO. Rightly, so too. LinkedIn is one of the few Internet and social IPOs that have a sound business model, with strong revenue to back it up. Su

Build authority to corner the market

Published on 2011-05-19 05:54:54

Potential customers want to know that they are dealing with someone who knows what they are doing. It doesn't matter if you are selling ball bearings, eurofighters or cup cakes. The Internet allows people to quickly find any number of businesses cate

Bloggeting: Something every business person should know

Published on 2011-05-18 15:48:58

One of the greatest business playing field levellers is the ability for small business to compete on the global stage with anyone and everyone. What's more, in order to outcompete even the largest websites, all you need to do is create content that i

How to boost sales with blog post targeting

Published on 2011-05-18 10:46:34

Every blogger and business that blogs (which should be every business) needs to regularly add fresh new SEO enhanced content to their site in order to attract new visitors and convert them into followers, fans and customers. The concept of creating

Streamline your small business with effective decision making

Published on 2011-05-17 09:31:23

I get to speak to a lot of small business owners - often when something has gone wrong and they need it fixed. Therein lies the problem. As business owners, we have the tendency to choose a path and go with it until it becomes all to apparent that it

Case study: Business success requires creativity, flexibility and marketing

Published on 2011-05-17 06:05:25

It's always exciting when you are presented with a seemingly insurmountable problem that threatens your business, only to have it turned into a new opportunity for success. We're going to explore a real life example of this and use it to highlight o

Drive traffic with effective blogging

Published on 2011-05-16 16:30:15

The most effective bloggers, the ones who get paid by businesses to write their content, drive traffic, and the ones who people listen to aren't necessarily the best writers. In fact, more often than not they aren't even the most knowledgable about

Leveraging expert knowledge can hold the key to small business success

Published on 2011-05-16 11:34:46

Building a startup is a multi-disciplinary challenge that can stretch even the most competent people to the limit. Often, taking on the burden of learning a host of non-core business functions such as development, hosting, IT, SEO and Internet market

Internet marketing strategy for startups

Published on 2011-05-13 08:07:36

I recently did an online consultation for a client who wanted to learn more about internet marketing and how to apply it in the real world. It occured to me that you might find it useful to glance over the main points of this internet marketing consu

Real life transcript of an Internet marketing consult for a small business

Published on 2011-05-12 10:44:19

I recently did a one hour consultation with Stephen Conroy, the owner of cong IT in New York. Stephen had requested a meeting to give him a feel for what he should be doing in order to market his new business. We chatted on Skype and at the end of th

Beat the small business blues

Published on 2011-05-12 07:48:08

One of the toughest things about starting a new small or medium sized business, especially an online startup, is that it can be disheartening to go days, weeks or months without any action - conversions or new customers. This can serously affect cash

Build instant trust and confidence to increase conversions

Published on 2011-05-11 11:54:08

Ever walked down the street and seen one restaurant (let's call it McA) packed to the brim and the next one completely empty? Ever wonder if it is a result of McA being utterly and completely superior to its neighbour? The chances are, it's not! More

Small business publicity: Writing '300 retweets' articles

Published on 2011-05-11 10:02:16

If "retweet" sounds like something Elmer Fudd would say while hunting wabbit, then it's probably a good idea you fix your eyeballes on this article. Garnering online publicity for small businesses can be a laborious task, and, one that often seems to

Turn sales into marketing into more sales

Published on 2011-05-10 11:04:45

Sitting across the table from the director of a large publishing house (an old friend) a few weeks ago, I had a marketing and sales epiphany. It was one of those "out with the old, in with the new" moments for both of us. The issue at hand was how t

"Reach bait" blogging for unbeatable publicity

Published on 2011-05-09 07:46:09

In the article entitled "Viral content using reach bait" I introduced the concept of "reach baiting" and compared it to link baiting. In a nutshell, reach baiting and link baiting are more or less the same thing, but with one crucial difference. Whe

How to avoid a high bounce rate on your blog

Published on 2011-05-09 06:25:16

The term "bounce" refers to a visit which results in no further clicks on that site. In other words, the visitor came, saw and bounced. Depending on the type of page you have created, this can be an ok thing or it can be terrible. Generally speaking,

Small business must think local to go global

Published on 2011-05-06 06:36:20

The temptation for entrepreneurs to assume that once a startup or small business is online, the world is waiting to become customers can be quite overwhelming. The problem is that, despite the Internet opening up huge potential markets all over the

Get paid up to $6000 a month to market your blog

Published on 2011-05-05 09:39:17

An online startup or small business needs a few things in order to start driving traffic and building up a base of customers - namely, "good content" and "reach". Ultimately, this means that you must generate new and engaging content for your busines

How I convert traffic into sales at 4.15%

Published on 2011-05-04 08:14:54

You'll often hear people talking about the "marketing funnel". It's a way of depicting the number of visitors coming into a site (the top of the funnel) and where they are lost before finally making a sale (the bottom of the funnel). Your job as a b

How to get your first 1000 online customers

Published on 2011-05-03 11:31:29

The first time I started an online business I spent the vast majority of my time actually creating the service. I spent countless hours tweaking the interface, upgrading minor flaws and generally fussing around ensuring that every little thing was pe

How to get blog posts to the top of search results: Part I

Published on 2011-05-03 05:43:14

There are plenty of things that almost all succesful bloggers will advise you to do in order to rise to the top of search engine results pages (SERPs). More than likely you are bored to tears with being told to blog regularly, be useful, be engaging

Customer-centric blogging to kickstart sales

Published on 2011-05-02 06:43:58

One of the easiest things in the world to do is to sit down and start blogging without lending much thought to the audience. But writing for the sake of writing can be a real time burglar - and the time burglar never goes anywhere without his henchma

Great ways to gain publicity for your blog

Published on 2011-04-29 07:22:04

Writing great content isn't the only aspect to building a popular blog. That content has to be seen by an ever expanding group of people so that it can pick up new followers and grow in popularity. While great content is the lynchpin on which the po

6 important websites for Internet marketers

Published on 2011-04-28 12:05:20

I've found that a lot of marketing comes down to "understanding". Understanding what you want to achieve, understanding how best to achieve it, and understanding the effect your efforts have on the market. There are a handful of sites that enhance yo

5 tips on repeat business marketing for SMEs

Published on 2011-04-27 14:27:25

Most small businesses treat their websites like business cards. This is an egregious waste of potential. Instead of viewing a website as something you "have" to have, start using it to drive growth. Traditional small business generally has to rely o

How black holes relate to Internet marketing

Published on 2011-04-25 12:26:28

Modern Internet marketing techniques try to focus on making websites popular by becoming the center of their own community - in the same way that a black hole forms the center of its own galactic community of planets and stars. This advances on the

Link bait article writing competition

Published on 2011-04-21 10:35:42

Siteprebuilder is holding a competition to see, once and for all, who has the skilz dat kilz when it comes to building traffic and who writes like a plain jane. Want to hone your social marketing skills? Show off your deadly SEO ninja assasin abilit

Buggy Technorati is practically useless

Published on 2011-04-21 06:43:00

Under normal circumstances my modus operandi would be to encourage everyone to claim their blog on technorati in order to help increase reach and the chances that blog posts go viral. However, I guess it's also important to have cautionary tales like

Write exciting, popular & viral content in 4 easy steps

Published on 2011-04-20 10:28:24

Writing blogs or articles that generate thousands of visits are easy to do, if you're prepared to put a bit of thought into what you write and how you write it. If you've ever had the feeling that your blog is falling on deaf ears then read this art

Stars wars characters discuss blogging

Published on 2011-04-19 17:16:45

Let me guess, you thought the star wars characters weren't bloggers, right? Wrong. They had to blog. I mean they had space ships and light sabers, surely they had an Internet connection? So Luke, Obi Wan, Jabba, C3PO, Yoda, Han Solo and Chewbacca are

Test your Internet marketing and online business skills

Published on 2011-04-19 11:40:10

Find out whether you are an Internet guru or online chump Everyone out there is trying hard to succeed. Some people are working hard, but not smart. Some aren't working hard or smart. A handful of people are working hard and smart and these are the g

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