Blog Feed: Creative Development

Running a hotel or motel can be a responsible job and your work will be cut out for you every day. Even when you are off duty there may be times when you are called in to handle a crisis. In fact hotel management can be such an overwhelming task that we forget the other [...] Related posts:Local Google Places Citations – Australian > read more

10 types of viral content

Published on 2012-05-22 17:14:11

Viral content helps to increase the visibility on Google, Bing, Yahoo or Ask Jeeves search engines. Social networking sharing is viral content that can drive backlinks to your website. So how does this work? Social networking sites like Facebook, MySpace, Google+ and Twitter are great ways to create some content, either an image or better [...] Related posts:47 Viral Content Ideas – Link Bait IdeasBuilding Viral Content – The Only Way To Build Links SafelyEvaluating Content Sharing M [..] > read more

The Best Performing Facebook Ad Campaigns

Published on 2012-05-22 17:14:04

Advertising campaigns and projects launched on Facebook have a highly effective hold on the average Facebook user. The social networking site, which recently floated on the stock market, is a fantastic outlook for advertisers to get their message across. However not all ad campaigns are a form of promotion of a company’s good and services. [...] Related posts:How to run a Facebook PromotionFacebook versus Google+Is Facebook Losing User Attention? > read more

The Most Active Brands on Google+

Published on 2012-05-22 17:12:39

There is much attention and interest surrounding Google’s new social networking site. The Google+ phenomenon was designed by the company to rival Facebook and at first it appeared as a credible and viable alternative to Mark Zuckerberg’s popular social network creation. However the fascination does appear to have died down somewhat since Google+ was launched [...] Related posts:How to make a Google+ PageGoogle Fresh – How Will Google Measure “recentness?”How To Save [..] > read more

Facebook versus Google+

Published on 2012-05-22 17:08:03

Have you ever wondered if Google+ is offering any real competition to Facebook? Well in terms of users Facebook is still well out in front. The fact that Facebook now enjoys some 42 percent of all internet traffic across the globe puts it at the top of its game in terms of popularity. The fact [...] No related posts. > read more

What is the value of a sales lead?

Published on 2012-05-15 00:54:27

Almost every business in the world has the need of sales and marketing. Some businesses tend to simply advertise and conduct promotions to seek new clients whereas others look for leads which can then lead to sales. Generating leads is an integral aspect of sales and marketing for more than 80% of small, medium and [...] Related posts:Free eCommerce eBook – SEO, Internet Marketing and Sales > read more

How to make a Google+ Page

Published on 2012-05-15 00:53:28

SEO has redefined the world of marketing. If experts are to be believed and if statistics are any sign of the foreseeable future then SEO would become even more important than TV, on road promotions and events in the near future. Now that SEO and marketing has become synonymous, there is a need to look [...] Related posts:Should I have an About Us page? How do I write one?How to make your direct mail stand outThe most shared page on the internet > read more

The Top Mobile Broadband Speeds

Published on 2012-05-15 00:53:11

Broadband plays an integral role in our lives today. As a matter of fact, it has even more implications and applications than we would consciously know or agree with. With the world being driven by a digital economy, citizens across the globe relying on internet to live their lives and businesses turning to mobile marketing [...] Related posts:Mobile Apps vs Mobile Websites15% of retail searches come from mobile devicesMobile Marketing in a nutshell- Android, iPhone, Blackberry > read more

Hospitality SEO

Published on 2012-05-13 20:46:52

No industry in the world is immune to the influence of SEO. Whether we talk about five star luxurious hotels or budget accommodation options, there is a need for everyone in the hospitality industry to have a solid SEO strategy. SEO has been widely regarded as a great marketing tool. However, some people are still [...] Related posts:A list of possible vertical markets > read more

How to recover from Google Penguin

Published on 2012-05-10 19:33:06

Google Penguin is the latest update from Google that may have impacted your SEO abilities. The update was aimed at keyword stuffing and “non-sensical” wording to get people to websites that are unrelated. It is called a spamming tactic, but your website may have been affected by this change. So what can you do? Correcting [...] Related posts:What is Google Penguin?Does Google Plus Really Affect SEO?Google Panda Questionnaire > read more

What is Google Penguin?

Published on 2012-05-10 19:32:40

With the increasing popularity of the internet more individuals and companies are beginning to create their own web pages for personal use. Although creating a web page can be a simple venture, ensuring that your SEO practices fall within the guidelines of the SERPs (search engine results pages) can be a difficult venture. Google Penguin [...] Related posts:Google Search Quality GuidelinesSitemaps And SEO – Do Sitemaps Help Your Google PageRank?Google and the 10 Commandments of SEO > read more

PayPal Alternatives

Published on 2012-05-10 19:32:07

Most payment gateways such as PayPal were established years ago as a solution to minimize the cost that small and medium online businesses had to incur by hiring merchant services to process credit card payments from their customers. Although some payment gateways are no longer available, PayPal has remained one of the most popular alternatives [...] Related posts:Payment Gateways – Paypal vs Local BanksHow to Reduce Shopping Cart ExitsRequired Security for an Ecommerce Store > read more

Creating Communities Online

Published on 2012-04-27 17:24:46

There are a number of ways that webmasters can use in order to make their websites communities. Many intelligent webmasters have seen the potential of turning their sites into social networks. This approach provides one of the ultimate ways to generate a community within a website, and therefore to increase visitor participation, enabling visitors to [...] Related posts:Online Advertising Comparison – StumbleUponOnline Buying BehaviorBudget Online Advertising – Using Reddit, Digg, BuySel [..] > read more

92 Ranking Factors You Need To Worry About

Published on 2012-04-26 15:50:45

Based on this very old article on the ranking factors that Google uses, I thought it was due an update and an order to the top 100 ranking factors that you need to worry about. To be clear, this list is based on the order of things we would worry about with a new site we [...] Related posts:Link Exchange- The Pros and ConsA very brief outline of SEOBanned By Google – The Many Possible Transgressions > read more

Google Targets Spam – Panda Turbo

Published on 2012-04-25 01:06:21

Google has announced today more changes to its search algorithm that target web spam. From the company’s posts on the Inside Search and Google Webmaster Central blogs: In the next few days, we’re launching an important algorithm change targeted at webspam. The change will decrease rankings for sites that we believe are violating Google’s quality guidelines. This algorithm represents another step [...] Related posts:The Fallout from Google Panda – Not PermanentWhat is Google Pan [..] > read more

Lane Cove Business Highlight: IQ Printing

Published on 2012-04-24 00:43:43

Located in Lane Cove on Sydney’s Lower North Shore, IQ printing specialises in 4-colour offset printing and all forms of in-house finishing. They are based at 85 Longueville Rd – 2 doors down from St Vincent de Paul. IQ printing deals with small individuals, to large organisations, who are known Australia wide. What is interesting within the [...] Related posts:Investing your Time and Money to Start an Online BusinessThe best business Squidoo lensesWant to Start an Online Business? > read more

Free SEO and Adwords campaign

Published on 2012-04-22 17:02:25

Throughout this week, we are giving our top fans a $500 internet marketing package including a Google Adwords campaign and and SEO package. All you have to do is like us on our Facebook page at https://www.facebook.com/CreativeDevelopment and talk to us. Related posts: Free $75 of Adwords for New Customers 50,000 likes in 24 hours – Who are the [...] Related posts:Free $75 of Adwords for New Customers50,000 likes in 24 hours – Who are the top Facebook gainers?Google+ to hit 20 mi [..] > read more

Click Through Rate

Published on 2012-04-20 17:14:03

Clickthrough rate (CTR) is calculated by dividing the total amount of mouse clicks on an advert divided by the percentage of times the specific advert is shown online. The times an advert has been shown are referred to as impressions, by internet marketers. Because this ratio enables advertisers to know how many people have clicked [...] Related posts:Exit Pages vs Bounce RateUnderstanding and Reducing Google Analytics Bounce Rate Pt220x click through, 1c per click advertising > read more

WordPress Security, an overview

Published on 2012-04-19 16:00:44

Over 14.7% of all internet domains (over one million websites) and 22% of all active domains run on WordPress. The success of WordPress is the consequence of a number of factors, including its attractive features. One of these features is the existence of thousands of plug-ins, codes that improve the way in which the WordPress [...] Related posts:WordPress Hacked?WordPress: Top 8 Common Issues for Long Term UsersWordPress Website Hacked > read more

WordPress Hacked?

Published on 2012-04-18 17:32:53

Had your wordpress website hacked? We have been helping a lot of businesses overcome this problem, so we thought we would set out the steps we take to remove malware warnings and viruses. If you have had your website branded on Google with the dreaded “This site may harm your computer” dont panic. The first thing [...] Related posts:WordPress Website HackedWordPress now owned by WordPressThe Best WordPress Themes for Business – WordPress Templating pt2 > read more

Top 10 Alternatives to Adwords

Published on 2012-04-18 16:57:20

Google AdWords is the best known pay-per-click advertising solution available to webmasters. However, the rules are quite stringent on what and how you can advertise, so it may not be suitable for some marketers. The range, breadth and ease of use of Adwords makes it suitable for 99% of users. However some companies have fallen prey [...] Related posts:adwords consultantsadwords management companygoogle adwords qualified company > read more

What is Bounce Rate?

Published on 2012-04-18 16:53:30

Bounce rate refers to the percentage of internet users who visit a particular webpage only views one page and then leave the site (“bounce”) instead of browsing other pages within the specific website. There a number of ways that can be used to leave the site. This include closing the tab, typing a new website [...] Related posts:Exit Pages vs Bounce RateUnderstanding and Reducing Google Analytics Bounce Rate Pt1Understanding and Reducing Google Analytics Bounce Rate Pt2 > read more

adwords management company

Published on 2012-04-18 16:50:31

adwords management company Google AdWords is a real time advertising platform on a massive scale, 24 hours a day, seven days a week. Featuring a unique global reach across Google properties like Google.com, Blogger and Gmail, the Google Search Network, and the Google Display Network. Unlike traditional advertising?Google Adwords?are shown only to people who already [...] Related posts:google adwords companygoogle adwords certified companygoogle adwords qualified company > read more

natural seo company

Published on 2012-04-18 16:50:30

natural seo company We are a?natural seo company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] No related posts. > read more

seo development company

Published on 2012-04-18 16:50:29

seo development company We are a?seo development company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] No related posts. > read more

global seo company

Published on 2012-04-18 16:50:29

global seo company We are a?global seo company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] Related posts:Global SEO – Country Targeted SEO > read more

ethical seo company

Published on 2012-04-18 16:50:28

ethical seo company We are a?ethical seo company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] No related posts. > read more

international seo company

Published on 2012-04-18 16:50:28

international seo company We are a?international seo company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] No related posts. > read more

leading seo company

Published on 2012-04-18 16:50:28

leading seo company We are a?leading seo company?, and we use the common principals of good Search Engine Optimisation in all our web design projects. If you are looking to improve your position in Google, Yahoo, Bing or Google Places, then you have come to the right place. The best SEO principals can help your [...] No related posts. > read more

Your rank is not what it seems. 5 ways Google personalises search

Published on 2012-04-17 17:39:53

Google tailors all search results to the user. Pretty much, unless you are using a completely clean computer, freshly installed browser in an untraceable location, everyone will have the results they see in Google tailored to their person. Most of the time, you will not even notice how it is done. Overtly, you can tailor [...] Related posts:Google Search Quality GuidelinesSkip Hire SEO – 9 Ways to improve your position in GoogleGoogle defaults to secure search (Comment Not Provided) > read more

Fitness Poster Design

Published on 2012-04-12 23:19:58

A0 and A1 posters for fitness expo. Print and Branding design Delivery in short time frame. Related posts: Where to outsource logo design Fitness Website Descriptions for SEO – 10 quick keyword ideas Related posts:Where to outsource logo designFitness WebsiteDescriptions for SEO – 10 quick keyword ideas > read more

Plumbers Website

Published on 2012-04-11 18:13:20

http://www.plumbingcosydney.com.au/ Custom front page slider SEO content Sitemap, Tags, Categories Blog Posts Custom forms Analytics + Adwords Related posts: Fitness Website Medical Equipment Website Pilates Website Related posts:Fitness WebsiteMedical Equipment WebsitePilates Website > read more

Medical Equipment Website

Published on 2012-04-11 18:04:10

http://www.seilermicroscopes.com.au wordpress website custom front page slider Related posts: Pilates Website Fitness Website Social Media Temps Website Related posts:Pilates WebsiteFitness WebsiteSocial Media Temps Website > read more

Pilates Website

Published on 2012-04-11 18:01:39

http://www.bondipilates.com.au Pilates website Front Page Slider Custom purchase script Related posts: Fitness Website Social Media Temps Website Photography Website Related posts:Fitness WebsiteSocial Media Temps WebsitePhotography Website > read more

Fitness Website

Published on 2012-04-11 18:01:08

http://www.corefitnessroller.com.au Front page image slider WordPress back end Contact forms Related posts: Photography Website Social Media Temps Website Health Website Related posts:Photography WebsiteSocial Media Temps WebsiteHealth Website > read more

Photography Website

Published on 2012-04-11 17:55:37

http://www.rashaphotography.com.au WordPress Website Custom portfolio options Right click blocking Customer image gallery Twitter integration Slider/Gallery Related posts: Social Media Temps Website Clean Corporate WordPress Themes Oggie Pasties Related posts:Social Media Temps WebsiteClean Corporate WordPress ThemesOggie Pasties > read more

How to Reduce Shopping Cart Exits

Published on 2012-04-09 18:04:39

It’s a desire of every business owner to acquire and retain customers that will be loyal to his business. This is not usually the case especially when the potential customers exit before the shopping process is complete. There are several ways that will reduce the rate of shopping cart exit. They include: Test the system. [...] Related posts:Selecting a Shopping Cart for WordPressExit Pages vs Bounce RateWays To Use Google Remarketing > read more

A list of possible vertical markets

Published on 2012-04-04 17:44:40

Academics Accountants Advertising and Marketing Agencies Advertising, Media & Marketing Architects Architecture Associations Auditors Training Organisations Banking Finance Insurance Beauty Salons, Nail Salons and Make Up Artists Bottle Shops and Liquor Retailers Builders – Residential and Commercial Building & Construction Industry Sales Organisations CEO’s and Managing Directors Childcare Centres Cleaning Industry Confectionery Retailers Construction Industry [...] Related posts:B2 [..] > read more

Health Website

Published on 2012-04-01 18:43:09

http://www.livelovelaughlonger.com.au Custom HTML Embedded Forms Related posts: Social Media Temps Website Brother Max Website Related posts:Social Media Temps WebsiteBrother Max Website > read more

Brother Max Website

Published on 2012-04-01 18:42:22

http://www.brothermax.com.au Custom CMS Related posts: Social Media Temps Website Related posts:Social Media Temps Website > read more

Milly Taxation Website

Published on 2012-04-01 18:41:14

http://www.millytaxation.com.au/ WordPress Website Related posts: WordPress Website WordPress Website Hacked Which directories should I submit my website to? Related posts:WordPress WebsiteWordPress Website HackedWhich directories should I submit my website to? > read more

Oggie Pasties

Published on 2012-04-01 18:34:39

http://www.oggie.com.au Wordpres web design Custom portfolio News Twitter integration Related posts: Social Media Temps Website Twitter Advertising – Now only on Twitter? – Twitter cuts the cord Top WordPress Tutorials for April Related posts:Social Media Temps WebsiteTwitter Advertising – Now only on Twitter? – Twitter cuts the cordTop WordPress Tutorials for April > read more

Social Media Temps Website

Published on 2012-04-01 18:32:27

http://www.socialmediatemps.com.au/ WordPress design Custom Posts/feed Social Integration Custom Front Page Related posts: 8 ways law firms can use social media Social Media Marketing for Business Why Businesses Need Social Media – (How Microsoft Used Reddit) Related posts:8 ways law firms can use social mediaSocial Media Marketing for BusinessWhy Businesses Need Social Media – (How Microsoft Used Reddit) > read more

Social Media Marketing for Business

Published on 2012-03-31 22:38:05

The aim of any business is get wide popularity among the customers and the public. Traditional marketing methods are fast replaced by modern internet marketing and online promotions. The social networking websites have considerably helped to achieve high success in internet marketing. Today people take pride in becoming members of Facebook and Twitter for a [...] Related posts:5 Tips to using Social Media Networking10 Ways Cafes Can Generate Customers Using Social MediaSocial Media in Marketing > read more

Link Exchange- The Pros and Cons

Published on 2012-03-30 10:19:38

A common method used in search engine optimization is the link exchange. It simply means exchanging text or banner links as per mutual agreement between websites so as to get benefit to both parties. The success of a link exchange program depends on the partner website selected, its page rank and the number of visitors [...] Related posts:What is a link farm?Finding your strongest link sourcesA very brief outline of SEO > read more

Average Cost of Adwords Plateaus

Published on 2012-03-29 17:00:09

> read more

How To Write Subject Lines That Convert

Published on 2012-03-29 03:30:56

Make the subject surprising to the reader. Think; Man Bites Dog Sell your biggest benefit in the shortest number of words Use a time based call to action Attract people that want to buy, not speculators. Sell the product, and the sizzle, not the industry and the generic. Related posts: What makes a good call [...] Related posts:What makes a good call to action?Improve your Google Adwords performanceFREE – Direct Mail Worm Words > read more

47 Viral Content Ideas – Link Bait Ideas

Published on 2012-03-27 17:53:44

Viral content is really the best and only way to create pages or posts on your website or blog. Matt Cutts calls it Link Bait. If you are always aiming to have your content shared widely, then you will always be giving your website the best chance to have links built to it. The main [...] Related posts:Building Viral Content – The Only Way To Build Links SafelyWhat is a link farm?Finding your strongest link sources > read more

Reasons Not To Use Web Central or Melbourne IT

Published on 2012-03-27 17:46:26

They don’t use cPanel/Parallels or any other standard back end, making it much harder for web developers to deal with them. You cant recover usernames/passwords without calling tech support, which is painful as you are frequently on hold for very long periods of time. Domain name renewals are $70 a year, twice the price of anywhere else They [...] Related posts:Australian Web Host Speed Comparison – Crucial, Melbourne IT, Netregistry, Jumba78 Great Reasons to Use Google AdwordsWhy [..] > read more

Building Viral Content – The Only Way To Build Links Safely

Published on 2012-03-27 16:22:45

The battle between Google and those trying to artificially manipulate its search results is an ongoing battle. Google on March 19th took down one of those blog/link networks named BuildMyRank.com. BuildMyRank.com confirmed Google has deindexed an “overwhelming majority” of their network as of March 19, 2012. The management of BuildMyRank.com has decided to immediately shut down their service [...] Related posts:Lessons from Article Directories – Panda Proof ContentEvaluating Content [..] > read more

Sydney SEOs on Google+

Published on 2012-03-26 17:25:50

We thought we would put together a list of Sydney SEO’ers on Google+ and share them here. We didn’t have much luck when searching on Google+, but we did find a few. Let us know in the comments if we have missed any. We are specifically looking for people who post on Google+ regularly about [...] Related posts:Google Fresh – How Will Google Measure “recentness?”Google Panda October – Google results lower in qualityThe Panda Fallout – Has Google Missed The [..] > read more

Google Places – Dont Receive Customers At Your Location?

Published on 2012-03-26 14:54:45

There has been an update to the Google Maps terms and conditions that will affect freelancers and companies that service customers at their home. On February 24, 2012, Andrew Shotland of LocalSEOGuide.com received a phone call from a Google employee who asked him if served clients at his listed address. He answered that he had both local and national clientele. [...] Related posts:How Google Places works – Improve your positionGoogle Places – Be aware of the guidlinesLocal Google Pl [..] > read more

Article Marketing-The Best SEO Tool

Published on 2012-03-23 02:32:13

An article is a readable content about a product, service, news or other topics of general interest. A well written article is a guide and often works better than spoken words. In business article marketing is used to describe a product or service by providing informative content to the readers and prospective customers. It is [...] Related posts:Search 350 High PR Article DirectoriesEmail Marketing- A Very Good SEO ToolPress Release Writing for SEO > read more

Google’s Over Optimisation Penalty

Published on 2012-03-21 01:30:08

Google has revealed plans to penalise the search rankings of websites that overuse search engine optimisation techniques. Matt Cutts, a software engineer within Google’s Webspam team, told the SXSW conference last week that changes to the search crawler could be enacted within “weeks”. They would target websites that attempted to elevate their search rankings by providing a [...] No related posts. > read more

WordPress: Top 8 Common Issues for Long Term Users

Published on 2012-03-20 16:27:16

We have been working more and more with WordPress, so we thought we would list the top 10 most uncommon issues that can occur if you ever use WordPress over a preiod of time. How to Hide the Admin Bar The easiest way to do this is to make a change to your css by [...] Related posts:The Best WordPress Themes for Business – WordPress Templating pt2WordPress 3.0 Bigger, Better, BeautifulClean Corporate WordPress Themes > read more

Selecting a Shopping Cart for WordPress

Published on 2012-03-18 09:45:18

E-Commerce is gradually dominating the entire business scenario in all parts of the world. Many small and big online stores are built on wordpress platform with very easy to follow navigation options for the customers. The most important advantage of an online business is that it can function virtually by coordinating various business segments like [...] Related posts:eCommerce Stores – Selecting the right systemThe Best WordPress Themes for Business – WordPress Templating pt2WordPre [..] > read more

How to Add a Featured Image to WordPress Post?

Published on 2012-03-18 01:31:06

Adding a featured image to a wordpress site gives a very good visual presence.Wordpress now offers a simple way to upload an image to be used as featured image associated with a post. There is no need of cropping the images or specify a custom field the theme was going to use. In wordpress 3.0 [...] Related posts:Image search optimization – SEO for ImagesClean Corporate WordPress ThemesThe Best WordPress Themes for Business – WordPress Templating pt2 > read more

Google defaults to secure search (Comment Not Provided)

Published on 2012-03-12 20:37:38

Several months ago Google made a change to their default search experience on google.com — when you’re signed into Google, they add SSL encryption to increase the privacy and security of your web searches. Now Google are expanding this protection, so over the next few weeks they will begin introducing SSL search beyond google.com to their local domains around the globe. [...] Related posts:(not provided) keywords in Google AnalyticsSearch 350 High PR Article DirectoriesGoogle Adwords C [..] > read more

The best Sydney marketing blogs

Published on 2012-03-06 15:21:32

We aim to become the best marketing blog in Sydney, well we think so anyway. Nearly two years ago we wrote a post about the best marketing blogs in Sydney, and we included some 36 blogs that were active and posting interesting content. Sadly, we could now only find 10 of those original websites that are still blogging [...] Related posts:The best marketing blogs in SydneyBeer Marketing = Slow Marketing – How Fosters Got it Wrong7 Marketing Blog Posts You Might Not Have Heard Of > read more

Press Release Writing for SEO

Published on 2012-03-03 09:01:31

A press release is a written statement about a product, service or event. It is an essential part of public relations because it aims to target the media from which the readers get the latest information. To write a press release for search engines, the content should be optimized for keywords. It differs from traditional [...] Related posts:Sample Press Release > read more

FREE SEO For Resellers

Published on 2012-03-01 17:37:16

FREE SEO For Resellers Are you looking for a trustworthy and reliable SEO partner to help you grow your business and your clients? We can help you grow your business AND grow your product offerings. What is in it for you? We offer an affiliate rate of 15% on all our SEO services. Most SEO contracts [...] Related posts:Free High PR Directory Search EnginePanda Victims Get Free SEO ServicesFree Seo Report > read more

Email Marketing- A Very Good SEO Tool

Published on 2012-02-26 11:38:48

One of the very old internet marketing techniques that is still in good standing is the email marketing. It uses the simplest and cheapest method of sending texts, images and videos about various products and services to the prospective customers through customized mails in their inbox.E mail marketing has a distinct and unique perspective even [...] Related posts:Tips and benchmarks for the best email marketingBasic Guide to Email MarketingFacebook launches email/messaging > read more

Facebook Advertising vs Google Adwords

Published on 2012-02-19 17:41:38

Facebook Facebook reaches 37% of the Australian population, with people spending an average of 20 minutes on the site per day. Unlike other websites, Facebook users are there socially, interacting and sharing more information than on any other medium. Advertising with Facebook is easy to set up, and it takes no time at all to [...] No related posts. > read more

How to Use Google Plus Effectively?

Published on 2012-02-14 05:09:59

The new social networking platform launched by Google known as the Google Plus provides the right interactive experience to the users. The design of Google plus is very simple but it can create lasting impact among friends and colleagues. In the social networking scene it has certain edge over Facebook and Twitter by features and [...] Related posts:Google Bookmarks and MarketingGoogle+; Why leave Facebook?Google+ to hit 20 million users – Should Facebook be worried? > read more

Exit Pages vs Bounce Rate

Published on 2012-02-07 14:28:08

� Bounce Rate is the number of visitors that land on a page/site and leave before navigating any further. Exit Rate is the number of visitors that leave your site from a given page based on the number of visits to that page. Why are they important? Bounce rate will tell you if your content is [...] Related posts:Understanding and Reducing Google Analytics Bounce Rate Pt2Understanding and Reducing Google Analytics Bounce Rate Pt1SEO Analytics – 4 Ways To Improve ROI on SEO > read more

Responsive Web Designing

Published on 2012-02-05 10:53:49

The internet and communication technologies have grown to many new areas like mobile computing, smart phones, tablet pcs and more. These rapid developments within a few years have demanded greater responsibilities to the web designers to accommodate websites and blogs in many of the multiple devices available today. This technical competence to prepare websites for [...] Related posts:Standard Web Page Size > read more

Ways To Use Google Remarketing

Published on 2012-02-01 17:46:57

We already visited Google Remarketing so we thought we could run through some clever ways to use it in marketing. All you have to do is drop the code onto a specific page, and then make sure you ads are targeting those that have been added to the list. Location Aim Facebook Page Target customers who [...] No related posts. > read more

Remarketing with Google Adwords

Published on 2012-02-01 17:17:49

Google Adwords Remarketing is a new(ish) feature that allows you to target people who have visited your site already. Google sells it as a way to “cross-sell, up-sell, and promote other relevant products: surround sound systems or DVD players, for example.” Just a note, you can target people with Remarketing regardless of source. A customer [...] Related posts:Tips to improve your Google Adwords Performance78 Great Reasons to Use Google AdwordsWhat Are Google Adwords > read more

AIDA Keyword Choices

Published on 2012-02-01 16:34:52

When moving through the buying cycle, the purchaser uses particular keywords in their search for answers. The goal of a search marketing expert is to make sure their website, or their brand/product is appearing at each stage of the cycle. Here is a range of ideas that will help you select the right range of [...] Related posts:Attention Interest Desire Action in Keyword ChoicesThe power of keyword domains – Still almost nothing, sometimesDescriptions for SEO – 10 quick keyword ideas > read more

Facebook and Its Effect on SEO

Published on 2012-01-27 07:48:00

It is estimated that more than 750 million people visit Facebook every month. Today individuals, small and medium size organizations,coporates and nations have found a place in Facebook.The pages in Facebook speaks more than a real website and so it naturally get more traffic. Therefore business organizations are looking ways to optimize the pages more [...] Related posts:Is Facebook Losing User Attention?9/10 People Like Brands on FacebookFacebook Advertising – Find Managers > read more

Global SEO – Country Targeted SEO

Published on 2012-01-23 16:37:31

Global SEO What is it worth? Optimising your website for global customers is a specific task that is worth isolating from general SEO activities. This activity is of specific benefit to exporters, but it is also of benefit to businesses that are targeting customers all over the globe. You can clearly increase your customer base [...] Related posts:The Importance of Keyword Targeted Domains in SEO; Almost Zero > read more

Does Google Plus Really Affect SEO?

Published on 2012-01-22 07:23:33

In the SEO circles there are long debates on the effect of Google plus on search rankings. Basically search engine optimization involves different strategies like keyword optimization, on-page optimization, backlinking and social networking. Just like the Facebook’s “like” button, Google introduced its Google plus badge and plus one buttons to add as links to websites [...] Related posts:The most shared page on the internetThe most shared post on the internet1 Week Google PageRank Jump > read more

eCommerce Web Design

Published on 2012-01-14 16:47:03

http://www.bunksandbeds.com.au No related posts. No related posts. > read more

Google+; Why leave Facebook?

Published on 2011-07-03 18:42:27

Google+ launched in direct competition to Facebook. So what makes it better? Better Privacy Of course there is better privacy, because that was one of the biggest criticisms of Facebook. With Facebook, you never know who is really using your informat > read more

Beware of Web Hosting Scams

Published on 2011-07-02 16:33:32

Web hosting scams can be a complete headache for anyone. Let alone, someone that doesn’t know much about getting their business online. Typically, web hosting scams in the form of false advertisement or information withheld. Here are some tips to s > read more

What is Google+ ?

Published on 2011-06-29 18:26:00

Google has finally unveiled Google+, a new social networking project that Google has been working on for the past year. The one Google has tried to downplay as much as humanly possible — even as Tech Crunch got leak after leak after leak of w > read more

Choosing a Web Hosting Service

Published on 2011-06-26 00:06:02

Congratulations, you have your web page developed and ready to launch into the World Wide Web! How do you get it there? Basically, I describe it as your website needs a home. After or in conjunction with creating your domain name you will need some p > read more

Creating a Domain Name

Published on 2011-06-26 00:04:05

Using a good domain name equals traffic to your web page. In fact, you may even create your domain name before you have a web page. If you are starting a new business online or trying to get a web presence from your current business you are going to > read more

AIDA – Attention Interest Desire Action

Published on 2011-06-25 22:42:10

AIDA is an acronym used in marketing that describes the stages a buyer goes through when purchasing a product. A – Attention (Awareness): They have become aware of a need for a product or service I - Interest: They have become interested in a g > read more

The birth of the Twansfer – Twitter Soccer Scouting

Published on 2011-06-24 20:31:49

“A few people are calling it the first ‘twansfer‘,” Yeovil Town manager Terry Skiverton says. Skiverton approached fans on the social networking site and asked them to send him suggestions on possible targets. There were a few > read more

Domain Name Group are overpriced/unethical

Published on 2011-06-23 19:06:38

The auDA (the peak domain registration body) has become aware that two companies, called Domain Name Group and Domain Register, are sending unsolicited letters to people holding com.au domains. Both letters are headed “Domain Name Available”. The > read more

A better way for pages to rank (How to improve Google)

Published on 2011-06-22 22:19:49

Since the release of Google Panda, the company has been heavily criticised by a range of press regarding the quality of the recent updates. So we thought we would throw together a list of areas that the search engine has lost its way, and what it can > read more

Distribute I.T. Hack – The Lessons For Site Owners

Published on 2011-06-21 01:36:52

The web host Distribute I.T. has been hacked, and at least 4800 Australian websites have been lost with no chance of recovery. According to the group, four of the company’s servers were “unrecoverable”. As reported by Fairfax Med > read more

Searches for SEO Services Declined in April

Published on 2011-06-14 21:23:29

The graph above shows the average search volumes in Australia for keyword terms associated with SEO and broad basket of keywords. Using Google Keyword tool, we pulled up the data for over 700 keywords used in the last year. The first batch was for t > read more

Selling Ugly

Published on 2011-06-14 17:20:15

- Dirk Nowitzki is a 7-foot German Basketballer with a shuffling, awkward playing style. - He’s been labeled “soft” by media, fans, and peers, in a field that puts a premium on hardness. The list does go on. Most marketing execs would be think > read more

Is Facebook Losing User Attention?

Published on 2011-06-14 16:33:37

Facebook appears to have had fewer monthly active users at the start of June than at the start of May in the US and a few other countries — at least according to one data source — even as it has grown bigger than ever worldwide. Tipped off using > read more

Adwords Cost rises for US advertisers, drops for Australians

Published on 2011-06-12 23:12:46

Since September last year, we have been monitoring the cost of Google Adwords for a range of keywords. You can see our full range of data here. We a broad range of keywords from “Plumbing” to “Mobile Phones”. This gives us a b > read more

5 Tips to using Social Media Networking

Published on 2011-06-12 00:32:27

Whether you are a small business, mid-sized business or a large corporation you must be in the middle of the social media networking craze. It has been determined by the everyday folks (your customers) that social networking is a trend that is here t > read more

Take Marketing through Social Networking to the Next Level

Published on 2011-06-12 00:30:22

I have seen a number of marketing strategies as of lately in my own personal web space. I found it amazing what one can do in such a simplistic manner. Within the last thirty days I have seen three very interesting new marketing strategies take place > read more

How to sell anything – The one word label

Published on 2011-06-09 02:10:32

Recently, the Dutch have enshrined in law the idea of Net Neutrality, being one of the first to do so. One of the biggest deciding factors was that the public did not want to have their Skype charged at a different rate to any other data service. N > read more

A P*NIS in my search… another sign of Google decline?

Published on 2011-06-07 19:09:36

This morning I was searching for some authority information on how to increase the size of the P elements in HTML, and I received the search above. The third featured website is a page on exercises to increase the size of my P*nis. This is clearly no > read more

Magento vs WP eCommerce

Published on 2011-06-06 19:44:33

We have been doing a number of installs on Magento and WpEcommerce and we thought it would be good to do a head to head on the two ecommerce systems. Both are very different systems that started out in different arenas, but because of the way open s > read more

Magento vs WPeCommerce

Published on 2011-06-06 19:44:33

A Guide to Marketing Videos

Published on 2011-06-05 20:57:35

Did you know that You Tube gets over 3 BILLION views every day? Wow! Imagine what you can do with a marketplace like that? Don’t be shy you need to get in there and take a piece of that pie! Use the masses of social networking to market your busine > read more

Required Security for an Ecommerce Store

Published on 2011-06-05 20:55:36

The required security for an Ecommerce Store should be at its finest. You want to ensure that the customer’s data is safe in your hands and you, yourself are also protected from fraudulent activities. There are a number of things you can do to en > read more

Basic Guide to Social Media

Published on 2011-06-03 16:39:55

Social Media is fairly new to the world of marketing and has tremendous amount of potential for taking advantage of emerging into the global marketplace. Social Media has been defined as using online technology (accessible via a computer or mobile de > read more

Basic Guide to Email Marketing

Published on 2011-06-03 11:58:28

Launching an email marketing campaign may be one of the most valued and cost-effective marketing techniques to increase your return on investment and traffic to your website. Marketing techniques are crucial in today’s business world as the competi > read more

Top 10 White Lies of SEO

Published on 2011-05-30 18:57:45

Everyone tells lies at some point, whether it is a white lie to get you out of trouble, or a big whopper like “I am not a crook”. SEO companies have got a bad reputation for telling some untruths, or for stretching the truth. So we though > read more

Green is the New Black

Published on 2011-05-28 20:08:46

Green is the New Black Product life cycles are continually going around the clock. You watch how your product is selling and then not selling and when it starts to dwindle down you need to be quick on your feet to breathe life back into your product > read more

What is Your Deal of the Day?

Published on 2011-05-28 19:32:30

What is Your Deal of the Day? If you haven’t got on the bandwagon yet, you should! Either as a marketer or a consumer, this is one marketing technique that is a win-win situation for everyone! Whether your business is old or new, online or brick-an > read more

SEO Consultants – Who will get you results?

Published on 2011-05-26 18:17:10

Good SEO Consultants can make a big difference to your website position. The best SEO consultants and agencies will follow the official Google guidelines to increase the visibility of your website. But how do you know which ones are worth spending t > read more

How to make your direct mail stand out

Published on 2011-05-25 20:43:56

As we are working on a number of Direct Mail campaigns right now, we thought we would give our top tips for making your Direct Mails stand out. Why is it worth spending a little more? $3,000 spent to reach 5000 people with a .01% success rate is 5 cu > read more

The Secret To Great Web Design

Published on 2011-05-19 19:47:36

What is number one biggest secret about what makes a web design great? The menu bar The menu bar is the number one point on any web page where people will interact with the website. It is the most looked at point of any web page. Making information e > read more

What is Google Panda? (AKA Farmer Update)

Published on 2011-05-19 17:38:48

Google changes its calculations of search rank all the time. Every minute (except for right now as you will see) in fact the ranking calculations are tweaked to make the search results “better” for the users. Then, once every quarter or h > read more

Lessons from Article Directories – Panda Proof Content

Published on 2011-05-18 17:00:16

We thought we would run through a quick list of what lessons we have learned from the latest Panda update based on the traffic of and from Article directories. Niche is king. By far the least affected article directories are the ones that occupy a st > read more

People Don’t Buy What You Do

Published on 2011-05-18 01:43:13

People don’t buy what you do, they buy why you do it. Talk to the heart and the head will follow. Start with the why you are doing what you do, then the how and finally the what. Related posts:9/10 People Like Brands on Facebook How to gain lea > read more

Panda Victims Get Free SEO Services

Published on 2011-05-12 01:16:53

It’s as simple as this. Post a link of a screengrab of your Analytics below with some stats about how your web traffic has declined since the Panda update. The 5 posts with the biggest % loss in total traffic from the start of April until the e > read more

The Fallout from Google Panda – Not Permanent

Published on 2011-05-12 00:55:28

Put all your Link Building and Off Page efforts on hold for now. Google has admitted that search results are collated and updated by hand now, and not on the fly as they once were. This, presumably, is because of some of the fall out from the search > read more

“All of the above” marketing

Published on 2011-05-10 16:38:53

Marketing without focus is like a band without a conductor. A lot of small businesses go for the “All of the above” approach to marketing, where they do anything and everything that gets all of their details out there. All their advertisi > read more

Payment Gateways – Paypal vs Local Banks

Published on 2011-05-10 16:35:51

PayPal PayPal is a well-diversified product and overall payment gateway. Their service is user-friendly and their brand recognition can be simply overwhelming. This product is well-known around the globe and is a trusted payment method. Not many peop > read more

Finding the right Payment Gatway

Published on 2011-05-09 00:32:43

eCommerce is still risky business these days and many people are still skeptical of giving out their credit card or banking information online. Considering that Creative Development would never send you out to the sea to be eaten by sharks. All payme > read more

Caring for your designer

Published on 2011-05-04 19:34:25

So you have decided you need a new website, brochure or logo, and you have found a great designer. Now how do you care for them? What do they eat? When do they need vaccination? We thought we would write a slightly tongue in cheek guide to caring for > read more

Should I have an About Us page? How do I write one?

Published on 2011-05-02 19:14:27

Self analysis is hard. Picking the right words to say about yourself is always difficult. Getting it right is harder. So should you even bother with an About Us page, will people read it? Our About Us page is one of the most read pages on this websit > read more

Google Places – Be aware of the guidlines

Published on 2011-05-01 23:08:02

We just thought we would share with you an amusing problem we just had with one of our client’s Google Places listing. Apparently the term “joints” was not allowed, even though it was for a physiotherapy listing. Related posts:How G > read more

Clean Corporate WordPress Themes

Published on 2011-04-28 20:14:51

As we were going through the process of building a corporate wordpress website for one of our clients, we thought we would list through some of the clean WordPress themes that are available right now. Just click on the image of the theme to grab the > read more

The Panda Fallout – Has Google Missed The Mark?

Published on 2011-04-28 19:00:48

We have been sitting back and waiting to see what the fallout has been from the Google “Panda” update. At first almost everyone talked about content farms and scrapers being the ones that were going to get hit, but now it seems there ha > read more

How to get more reviews from your customers

Published on 2011-04-15 03:43:40

In terms of SEO, customer reviews are the latest thing that you can do to improve your position in Google. They are highly visible, and it seems that Google is using them to determine the best businesses to rank. So how can you get your customers to > read more

Skip Hire SEO – 9 Ways to improve your position in Google

Published on 2011-04-15 03:24:17

Skip Hire and rubbish removal is one of the hottest industries currently on the web. Just a quick look at Google shows over 4 million results for the search Skip Hire alone, compared to Plumbing which is around 2 million. As Google Places is the new > read more

Why advertise with the Yellow Pages? 10 Reasons not to.

Published on 2011-04-10 17:50:08

We have said it before, we think there are better ways to spend your money on advertising than the Yellow Pages. Need more convincing? Here are 10 reasons why we thing it is a waste of money. They are no where near number one, or even on the front pa > read more

37 great Guerilla Marketing Ideas

Published on 2011-04-10 03:57:24

So, as it is a wet Sunday afternoon in Sydney, I thought I would throw down 100 Guerilla marketing ideas that any business can use, right now, that are low cost and high impact. Anyone can try these right now to increase their list of prospective cus > read more

Inspiration: Opening lines of Direct Marketing

Published on 2011-04-08 01:28:27

Want to get some inspiration for your opening lines in your marketing? Then take a look at the top 100 opening lines in novels. In fact, you don’t need to look at the top 100, you can just walk down to your local library and pick a book by a to > read more

60 Minute Marketing

Published on 2011-04-08 00:47:55

Bored? Got a spare 60 minutes Maybe you are on the train, and you have an iPhone or other smartphone device, and you are wondering if there is something positive you can do for your business that might provide some return in the form of new customers > read more

Ten minutes unscheduled

Published on 2011-03-31 03:25:49

In response to Seth’s question on what do you do with an unscheduled ten minute lull, We thought we would share with you our list of things to do when there is breathing space. When there is no phone ringing, no pressing project (which rarely h > read more

Making Your Strategic Marketing Work

Published on 2011-03-23 15:25:05

� We recently completed a day long sales and marketing session with a Sydney IT Distributor. The session seemed to be very successful in showing medium sized IT businesses how their marketing can work, how it can be targetted, achieve results an > read more

We told you so… AGAIN

Published on 2011-03-14 18:39:36

We have to gloat when we get the chance, because lets face it, no one else will say out loud when we are right. SEO Book have come out and highlighted a video from Matt Cutts where he explains the reduction in value for keyword focussed domains. > read more

Core aims of any online business

Published on 2011-03-06 16:56:24

What should drive online business decisions? These are the core aims we believe should drive your online business decisions; Build income as autonomously as possible. There is very little point in working 24/7 just to maintain a small website. You al > read more

Attention Interest Desire Action in Keyword Choices

Published on 2011-03-06 16:54:01

Will Kindle Be Free?

Published on 2011-02-26 19:11:35

Just thought I would quickly post about something I found over at The Technium, showing that Amazon’s long term plan may be to make its Kindle box free. This, combined with the fact that Amazon sold more books as eBooks than traditional books, > read more

Google sets sights on boring sites

Published on 2011-02-25 03:38:16

Google announced this week that it was targeting specific ”low quality” sites, such as eHow. What is also interesting is that they are taking the top several dozen or so most-blocked domains from their Chrome extension and this algorith > read more

Google sets sights on boring sites

Published on 2011-02-25 03:38:16

How to run a Facebook Promotion

Published on 2011-02-22 17:39:14

Just a quick update, there is a great post over at Inside Facebook on how to run a successful Facebook promotion. Since the start of the year there are a few things people need to be aware of so they don’t run foul of the Facebook guidlines. 1. > read more

Great web posts you may have missed

Published on 2011-02-21 20:20:53

30 Examples of Big Typography in Web DesignResearching a web design project – keywords, competitors, and target market Occasionally we like to feature some web posts that you may have missed from around the blogosphere. There’s a class action sui > read more

Na pohybel Janas – Another SEO Bomb?

Published on 2011-02-14 20:15:46

What is “Na pohybel Janas” Apparently in Dutch it means ‘God’s Gracious Gift’ and in Arabic it means ‘Harvest of Fruit”. It has got bloggers and news media in a spin because it has suddenly shown up on Google > read more

Ideas to Reality – How to become and internet mogul!

Published on 2011-02-09 16:22:08

10 Years ago if you had an idea for a new business, especially online, you had to go out into the dirt and plant the seeds yourself. Now, however, there are a thousand programs that you can buy, re-purpose, develop and change to create almost anyt > read more

From Matt Cutts: The Best Places To Get Good BackLinks

Published on 2011-02-06 21:03:09

As we are scouting around for the best ways to improve the off page SEO of our website. We thought we would quickly list some of the things that Matt Cutts has said on his blog about the best use of your time. Useful List of Link Building Techniques > read more

Free eCommerce eBook – SEO, Internet Marketing and Sales

Published on 2011-02-01 21:39:20

Within the next few weeks we will be launching our first ebook online. The book will have over 300 pages of guides and tutorials for how to start and build your business online. We are giving you the chance to download a preview copy FOR FREE. All yo > read more

Google helps Egypt protestors

Published on 2011-02-01 16:30:41

Over the weekend Google came up with the idea of a speak-to-tweet service giving anyone with a voice connection the ability to tweet. Google acquired Say Now last week, and claim to have worked over the weekend to make this idea a reality. Google s > read more

Is Bing copying Google?

Published on 2011-02-01 15:16:39

There have been some reports over at Search Engine Land that Bing may be Copying Google’s results. What seems to be actually happening, and what Bing have admitted to, is that they use information from Explorer’s users to generate results > read more

Misunderstandings about the web

Published on 2011-01-30 14:13:51

In the early days of the web, it was only used by a few universities, connected by telephone lines and using simple text to exchange messages. Now almost anyone can browse the web with internet connections that can stream live video or download movie > read more

Companies that measure social media

Published on 2011-01-24 15:19:54

With all the growth in Social Media right now, it is inevitable that someone will try to measure its effectiveness. I just foind a great post over at the web strategist, that shows a list of companies that will help you. It includes groups like this; > read more

Direct Mail vs SEO

Published on 2011-01-24 14:37:12

So, should you spend $1000 on a Direct Mail campaign, or should you spend $1000 on being number one? There are a lot of things to consider, and it shouldn’t necessarily be an either/or proposition. However there are some cases when it is clearl > read more

10 ways to boost your Direct Mail

Published on 2011-01-23 14:47:59

The problem with most Direct Mail is that it ends up in the bin as junk. The main reasons for this is all poorly constructed Direct Mail looks the same. So here are some things you can do that won’t cost you much, that will increase your chance > read more

What makes a good call to action?

Published on 2011-01-22 00:49:25

On every piece of marketing you produce you should be focusing on a call to action. You must compel your readers/listeners to take action, otherwise you are missing out. I would even argue standard “Branding” marketing should include a ca > read more

5 Top Web Design Posts

Published on 2011-01-20 15:14:11

We thought we would list some top blog posts that we think need deserve some recognition. Theme Nation, How to Build a WordPress Theme Part 1 How to create a wordpress theme from scratch in 3 parts coverin Structuring, designing in Photoshop, slicing > read more

Published on 2011-01-19 16:20:14

No related posts.No related posts. > read more

SEO for a Year

Published on 2011-01-18 15:32:38

What to learn how to do SEO for a year? Good quality SEO is a time consuming process, and when done right can result in your website being number one. Why be number one? because 50% of all clicks from search engines go to the number one spot. January > read more

Ecommerce Success

Published on 2011-01-14 18:31:12

We see many businesses online busting a gut to build an online store, and then they waste their time worrying about how their logo looks, and not what the customer experiences. What an online store loses out on the touchy feely side of buying, they h > read more

What is better than SEO?

Published on 2011-01-13 23:57:57

Good SEO should be a normal part of web design. Let me say that again for those with a short attention span. If your web designer is not giving you a degree of optimisation with your web design, then it is time to find someone else. On page optimisat > read more

Why Businesses Need Social Media – (How Microsoft Used Reddit)

Published on 2010-12-15 01:10:09

First, social media is not social networking. Facebook is not Digg. Microsoft used Reddit to find out how they could improve their service. It could have been a farce, but they got some great feedback on how they could improve their service. Social m > read more

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