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Deciding your keyword match options in Google adwords
Published on 2010-07-28 14:23:58
Google has recently introduced “broad match modifier”, a new AdWords targeting feature that lets you create keywords that triggers your ads to appear more than phrase match and have more control than broad match. Before going deeper into the recently introduced “broad match modifier” let’s quickly recap the other popular keyword match option in Google [...]
404 custom error page not found- Funny ideas
Published on 2010-07-09 15:42:02
As Webmaster and SEO experts, you all know the importance of 404 custom error pages. Here are a few ideas that can make your 404 error messages not only interesting but also increase the chance of giving your visitors yet another reason to remember your website and refer your web pages to his/her social circle. [...]
What difference caffeine is making in the search results
Published on 2010-07-02 12:06:06
Last month Google announced its new web indexing system Caffeine, which is developed to include fresher search results. The idea behind this new indexing system is to return fresh results against any query whether it’s a news story, a blog or a forum post. Previously the Google search algorithms primarily focussed on returning relevant and [...]
