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Ace Hardware on Customer Loyalty: 3 Lessons
Published on 2012-02-20 20:22:09
I do love coming across examples of retailers that focus on customers in really smart ways. In this recent article, I share with you perspective from Ace Hardware. Please read the full article by clicking on Customer Loyalty and Satisfaction: 3 Lessons From Ace Hardware Thanks for reading! Best, C.B.
Unsolicited Retail Communications Via Text or Email
Published on 2012-02-13 09:01:26
Have you been duped into receiving unsolicited emails or -worse yet - text messages? Here is my rant on that topic and why opting-in is the way to go: Get More Customers? Offer Opt-in Email, Text Messages Thanks for reading! Best, C.B.
Thoughtfulness in the Retail Experience: Zipcar, Nufloors Coquitlam
Published on 2012-02-06 09:34:01
Whenever I come across signs of thoughtfulness in the retail experience, I appreciate it. In this article, I share with you examples from Zipcar [thank you, Gary Petersen!] and Nufloors Coquitlam in British Columbia [thank you, Cynthia Dean!]. You may read the article by clicking on the link: What Goes Into a Thoughtful Retail Experience? Let me know what examples you've come across in your retail travels that have caught your attention. Let me know, too, how you demonstrate thoughtfuln
