Learn to harness the power of content to increase website traffic, grow your subscriber list and make money on the Internet.
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How Writing For The Web Differs From Print Media
While most content marketers are eager to begin writing for the web, it’s important to understand the differences between writing for readers of print media versus the Internet. Keeping these differences in mind makes list building, increasing traffic and making money with content online that much easier. Essentially, writing content for the web differs from print [...]
Target Market or Target Buyer?
When it comes to content marketing, the golden rule is “Know thy market!” Your target market is the cornerstone upon which your content creation strategy is built. However, let me ask you this: which is better, target market or target buyers? Why target buyers, of course! Why simply go after a target market when you [...]
The Importance of Writing Unique Content
Due to ever changing search engine algorithms, writing unique content is more important than ever. The Google “Freshness” update of 2011 is a good example of this. According to Google, recent algorithm changes affected up to 35% of searches (depending on the language and domain name you are searching on, obviously). However, before I bore [...]
