To start up email marketing, you will need a domain name for your website, a hosting provider to store your webpages and an autoresponder to help you send emails automatically to all your subscribers. In this article, I would focus on explaining how to set up using NameCheap, HostGator and GVO for first time user.

Creating your professional email with HostGator and Gmail

A professional email serves as a mean for your subscribers to communicate to you in a professional manner. Having a professional email increases the credibility of your business.

Changing the domain name server (DNS) to HostGator

When you purchase hosting service from HostGator, you should receive two name servers that look like ns123.YourHostingProvider.com. If no, then log in to your HostGator control panel and you can find them at the bottom of the page.

Creating a campaign in GVO

A campaign will store all the details of your subscribers and allow you to customize when and whom you want to send your emails to.

All the necessary set ups are completed and your domain is ready to go online. Last but not least, you will need to transfer your web pages to your hosting provider using FTP program like Filezilla or Kompozer.