For over 6 years, I have been involved from design and layout to directing other web designers on creating best practices html email. Email marketing is still the most effective method of communication whether you are attracting new customers, nurturing leads, developing loyalty or transactional messaging. HTML Email design and layout is really a simple

 

http://wdstandards.com/2012/guideline-to-html-email-best-practices

 

Regards
Ramil 

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