The magnificent advertising program of Google, AdSense has for long been the selection of many website holders interested in making larger incomes from their websites. AdSense is still held to be the largest used advertising network in the online world. Any typical blogger interested in making some additional revenue from his blog uses AdSense, which allows Google put in related advertisements in the form of text, image and video ads to the blog site based on the keywords inserted in the content of the blog. The blogger is compensated every time a site visitor clicks on the ads.
But not every blogger is content with AdSense. While some find it not possible to use with their blogs, it does not assemble with the definite wants of some other bloggers. Some are even banned by AdSense or are gloomy with the financial earnings from the advertising program. Now with the growing of popularity of these advertising programs there are different AdSense alternatives available in the market. The blogger can now select from YPN (Yahoo Publisher Network), AdBrite, Chitika, Auction Ads, TextLinkAds, BurstMedia, Azoogle, Quigo, Kontera, Clicksor, CrispAds and several other AdSense alternatives many of which do better and pay better income. Of all these, the main biggest competition to AdSense is the Yahoo Publisher Network which is said to have a superior pay per click and more number of advertisers than AdSense. But the alternatives to AdSense are to be used continuing in mind the nature of the blog. This is established in the excellent results that are yielded when an advertisement program like Chitika is used with a product-oriented blog or a program such as Amazon is incorporated in blogs having an orientation about books and CDs. But many a blogger have started selling their blog space openly to various advertisers or with the assistance of an advertisement brokerage. A blog that has upright web traffic attracts advertisers who sense the victory of their products in the kind of users visiting the blog site. A blogger who accepts a major number of visitors to his blog can straightforwardly sell advertising space in his blog, which may take sometime to take off but can make for good AdSense alternatives advertising programs and yield higher earnings in the long run.
Affiliate or transfer programs also make for some nice AdSense alternatives. Other trendy programs are CPC (cost per click), CPM (cost per thousand impressions), CPA (cost per action), PPP (pay per play), pop ups and in content link programs which are simple to use but present less than the returns which AdSense offers. A main cause of their lagging behind AdSense lies in the fact that these programs do not have as many advertisers as Google. These programs also need precision targeting of ads, resulting in smaller number of clicks by visitors to the blog.
However, using more than one Adsense alternatives for google adsense earnings can make greater revenues than adsense revenue for a blogger and decrease addiction on a single advertisement program for profitability.